# Whimsical Dessert Bars The SHUGAA Dessert Bar Boasts a Playful and Vibrant Aesthetic By Jana Pijak | Published 2016-02-12 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/shugaa-dessert-bar References: [archiscene.net](http://www.archiscene.net/interior-design/shugaa/) & [partyspacedesign](http://partyspacedesign.com) Located in Bagkok, Thailand, the SHUGAA dessert bar brings a playful and whimsical design aesthetic to life. Specializing in [artisan confections](https://www.trendhunter.com/trends/artful-cake), the spot is conceived by architectural firm Party/space/design and is inspired by sugar crystals that are both delicious and visually striking. Borrowing from crystallized shapes, Party/space/design opts for geometric facade panels and adorns its interior with multi-dimensional ceiling accents. These metal cubes are dispersed throughout and are juxtaposed against a spiral staircase that acts as its focal point. SHUGGA dessert bar is also adorned in a palette of [pastel hues](https://www.trendhunter.com/trends/season-patisserie) and boasts charming furnishings and oversized bear sculptures -- reminiscent of folded paper origami. In addition to satisfying one's sweet tooth, this space will satisfy one's curiosity and eye for design. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 63% | Activity: 64% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### Why This Trend Is Growing - **Geometric Facade Panels:** Opportunity for architectural firms to create visually striking and unique designs using geometric facade panels for various commercial spaces. - **Whimsical Design Aesthetic:** Opportunity for businesses in the hospitality and entertainment industry to create playful and visually appealing spaces that enhance customer experience. - **Artisan Confections:** Opportunity for confectionery businesses to specialize in creating handcrafted, high-quality desserts that appeal to a niche market looking for unique flavors and textures. ### Industries Being Reshaped - **Architecture & Design:** Opportunity for architectural firms to incorporate whimsical and visually striking elements into their designs, creating unique and memorable spaces. - **Hospitality & Entertainment:** Opportunity for hotels, restaurants, and entertainment venues to create whimsical and visually appealing spaces that attract customers and enhance their overall experience. - **Confectionery:** Opportunity for confectionery businesses to tap into the growing demand for artisanal and high-quality desserts, offering unique flavors and textures to stand out in the market. ## Related on Trend Hunter - [Decadent Dessert Bars](https://www.trendhunter.com/trends/the-dessert-bar.md) - [Forest-Nestled Poetic Cakeshops](https://www.trendhunter.com/trends/45-space.md) - [Light-Filled Gluten-Free Bakeries](https://www.trendhunter.com/trends/fuba-bakery.md) - [Vibrantly Designed Confectionary Office](https://www.trendhunter.com/trends/ritter-sport-schokozentrale.md) - [Vegan Confectionery Store Concepts](https://www.trendhunter.com/trends/vegan-confectionery-store.md) - [Uniquely Decadent Chocolate Bars](https://www.trendhunter.com/trends/fix-dessert-chocolatier.md) - [Playful Dessert Collaborations](https://www.trendhunter.com/trends/godiva-x-labubu.md) - [Immersive Brand Architecture](https://www.trendhunter.com/trends/loacker-galaxy.md) - [Whimsical Candy Suites](https://www.trendhunter.com/trends/treat-retreat.md)