# Mushroom-Infused Popsicles Santa Cruz Fungi's Shroomsicles Turn Mushrooms into Sweet Treats By Laura McQuarrie | Published 2024-09-18 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/shroomsicles References: [foodbusinessnews.net](https://www.foodbusinessnews.net/articles/26816-from-farm-to-frozen-novelty) & [scfungi](https://www.scfungi.com/cotton-candy-cap)  [Santa Cruz Fungi](https://www.trendhunter.com/trends/santa-paws-milk-cookie-box) asked itself how to turn mushrooms into desserts and Shroomsicles became the answer. Made with a creamy base of cashews, coconut milk, fruit juices and fruits, or a base of coconut water or plain water, Shroomsicles cater to a wide variety of dietary needs and preferences. To complement the clean ingredient lists, the brand uses honey as a natural sweetener, although its formulas are as minimally sweet as possible. Santa Cruz Fungi initially developed a mushroom-infused mousse but encountered rapid spoiling due to the lack of artificial preservatives. Out of necessity, freezing became an integral part of the process to preserve ingredient quality and the [mushroom-infused novelties](https://www.trendhunter.com/trends/eroski-and-ausolan) were born. Alongside dessert-like varieties like Cordy Creamsicle and Chagaccino, Santa Cruz Fungi offers satisfying seasonal flavors like Porcini Pumpkin Pie. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 60% | Activity: 67% | Freshness: 28% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Mushroom-based Desserts:** Creating mushroom-infused desserts like popsicles opens avenues for innovative ways to enjoy the health benefits of fungi. - **Functional Frozen Treats:** The integration of nutritional ingredients into frozen desserts represents a shift towards balancing indulgence with health benefits. - **Clean-label Sweets:** Consumers seeking minimally sweetened treats with natural sweeteners are driving demand for clean-label dessert innovations. ### Where This Applies - **Food and Beverage:** The food industry is embracing functional foods, such as mushroom-infused popsicles, to enhance the nutritional profile of everyday snacks. - **Health and Wellness:** As consumers prioritize health, the wellness industry sees an opportunity in developing functional desserts that cater to dietary needs. - **Natural and Organic Foods:** The organic food sector is expanding with products like Shroomsicles, highlighting the trend towards ingredients that are both natural and beneficial. ## Related on Trend Hunter - [Savory Mushroom Ice Creams](https://www.trendhunter.com/trends/mushroom-ice-cream.md) - [Feel-Good Functional Popsicles](https://www.trendhunter.com/trends/benni-pops.md) - [Ultra-Crunchy Mushroom Chips](https://www.trendhunter.com/trends/popadelics.md) - [Berry-Forward Ice Creams](https://www.trendhunter.com/trends/berry-ice-cream-series.md) - [Mushroom-Powered Sparkling Drinks](https://www.trendhunter.com/trends/mushroom-infused-sparkling-waters.md) - [Adaptogenic Mushroom Beverages](https://www.trendhunter.com/trends/melting-forest.md) - [Functional Mushroom Chocolates](https://www.trendhunter.com/trends/mycoday.md) - [Multi-Benefit Mushroom Chocolates](https://www.trendhunter.com/trends/mushroom-chocolates.md) - [Mushroom Milk Chocolates](https://www.trendhunter.com/trends/oodaalolly.md)