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# Herb-marinated Mushroom Wraps
KFC Singapore Has a New Shroom ‘N Cheese Pockett

By Katherine Pendrill | Published 2022-07-23 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/shroom-n-cheese-pockett
References: [chewboom](https://www.chewboom.com/2022/07/22/kfc-launches-new-shroom-n-cheese-pockett-in-singapore/) & [fastfoodsg](https://fastfoodsg.com/2022/06/21/new-shroom-n-cheese-pockett-from-kfc-singapore-from-22-june-2022/)

![Herb-marinated Mushroom Wraps](https://cdn.trendhunterstatic.com/thumbs/484/shroom-n-cheese-pockett.jpeg)

[KFC's](https://www.trendhunter.com/trends/cheesy-mushroom-zinger-double-down) Singaporean outposts are giving fans a new way to enjoy the chain's famous fried chicken with the launch of a new product called the Shroom ‘N Cheese Pockett.

The new Shroom ‘N Cheese Pockett is the latest [toasted wrap](https://www.trendhunter.com/trends/popeyes-chicken-wraps) to be added to the brand's menu. The new dish consists of a travel-friendly wrap filled with a [hot and crispy Zinger chicken fillet](https://www.trendhunter.com/trends/new-crispy-chicken-wrap), herb-marinated mushrooms, mayonnaise, and melted mozzarella and cheddar cheeses. The wrap is served warm and toasted for a hearty anytime meal that can be enjoyed on the go.

The new Shroom ‘N Cheese Pockett is available a la carte, or as part of a Meal, Box, or Buddy Meal. Find it in stores from June onward.

Image Credit: KFC Singapore

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 30% | Activity: 41% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Fast Food Wrap Innovation:** There is room for other fast food chains to create their own unique wraps using different ingredients that can be enjoyed on the go.
- **Luxury Fast Food Items:** Opportunity for luxury fast food items to be created, using gourmet ingredients to enhance the fast food experience.
- **Vegetarian Fast Food Options:** Fast food chains could cater to vegetarian customers and offer vegetarian wraps as an alternative to meat-based wraps.

### Where This Applies

- **Fast Food Industry:** Fast food chains can make use of existing infrastructure to innovate and create new menu items that appeal to customers.
- **Vegetarian Food Industry:** Vegetarian food companies could create products specifically for the fast food market that cater to vegetarian customers.
- **Convenience Food Industry:** As more people prioritize convenience, the convenience food market could expand by creating new products that cater to on-the-go customers.

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