# Shrimp-Shaped Bath Bombs Shrimply The Best by Lush Features Cheerful, Cleansing Orange Oil By Laura McQuarrie | Published 2026-05-07 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/shrimply-the-best References: [weare.lush](https://weare.lush.com/press-releases/lush-has-the-freshest-fathers-day-finds-for-dads-that-are-shrimply-the-best/) & [lush](https://www.lush.com/uk/en/p/shrimply-the-best-bath-bomb)  Shrimply The Best is a quirky new bath bomb in the shape of a crustacean that's fun in form but serious about delivering relaxing benefits in the tub. This unconventionally shaped vegan bath bomb sports a candy eye that adds character, and features an infusion of orange oil, chosen for its astringent, cleansing properties and bright, uplifting scent. Thanks to self-preserving ingredients, this formula stays fresh on its own and requires no added synthetic preservatives, and [Lush](https://www.trendhunter.com/trends/saltbomb) also excludes packaging to reduce waste. To protect shipped orders, the company opts for biodegradable and compostable Eco-Pops, packaging nuggets made from potato starch. Lush's Shrimply The Best bath bomb launched as part of a fresh collection for Father’s Day, which also includes frargant bubble bars, hair and beard oils, [shower gels](https://www.trendhunter.com/trends/color-changing-shower-gel) and giftable bundles. ## Trend Insights (Trend Hunter) - Score: 6.9/10 - Popularity: 67% | Activity: 70% | Freshness: 71% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Novelty-shaped Personal Care:** Unconventional shapes enable personalized, collectible product lines that blur the line between toy and self-care. - **Preservative-free Formulations:** Self-preserving chemistries support sensitive-skin friendly products while reducing dependence on synthetic additives. - **Zero-waste Packaging Experience:** Biodegradable protective materials facilitate packaging-as-experience concepts where shipment components become compostable product extensions. ### Where This Applies - **Beauty and Personal Care:** Vegan, sculptural bath and grooming items open premium differentiation based on sustainability credentials and novelty design. - **E-commerce Packaging Logistics:** Widespread use of compostable shipping materials drives rethinking of fulfillment systems toward lighter, low-residue supply chains. - **Seasonal Gift and Retail Bundles:** Themed collections that pair shaped products with complementary grooming items shift gifting toward experiential unboxing moments. ## Related on Trend Hunter - [Jammy Body Washes](https://www.trendhunter.com/trends/paddington-x-lush.md) - [Cosmic Collab Shower Jellies](https://www.trendhunter.com/trends/lumas-shower-jelly.md) - [Baklava-Scented Soap Bars](https://www.trendhunter.com/trends/baklava-soap.md) - [Spa-Style Bath Collections](https://www.trendhunter.com/trends/lush-spa-collection.md) - [Cold Bath Bombs](https://www.trendhunter.com/trends/cold-bath-bomb.md) - [Same-Day Personal Care Deliveries](https://www.trendhunter.com/trends/lush-cosmetics1.md) - [Luminous Bath Bombs](https://www.trendhunter.com/trends/glow-in-the-dark-bath-bomb.md) - [Disco Bath Bombs](https://www.trendhunter.com/trends/bathe-all-the-time-bath-bomb.md) - [Elegantly Curated Bath Bombs](https://www.trendhunter.com/trends/luxurious-bath-bomb-set.md)