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# Beefy Grilled Cheese Burritos
Taco Bell is Testing Out a New Shredded Beef Grilled Cheese Burrito

By Katherine Pendrill | Published 2023-08-13 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/shredded-beef-grilled-cheese-burrito
References: [eatthis](https://www.eatthis.com/taco-bell-chicken-flatbread-melts-shredded-beef-burritos/)

![Beefy Grilled Cheese Burritos](https://cdn.trendhunterstatic.com/thumbs/512/shredded-beef-grilled-cheese-burrito.jpeg)

If you're already a fan of [Taco Bell's](https://www.trendhunter.com/trends/beefy-melt-burritos) innovative Grilled Cheese Burrito, then you'll be thrilled to hear that the chain is now testing a Shredded Beef Grilled Cheese Burrito in select markets.

This week, Taco Bell began testing three new menu items in select U.S. cities: the Mexican BBQ Flatbread Melt, the Three-Cheese Flatbread Melt, and the Shredded Beef Grilled Cheese Burrito. The Shredded Beef Grilled Cheese Burrito is made up of Taco Bell's all-new shredded beef, which is slow-braised and simmered in rich spices until fork-tender. This beef is paired with Taco Bell's green sauce and a melty three-cheese blend that is grilled onto the outside of the tortilla. Meanwhile, the Mexican BBQ Flatbread Melt features grilled and marinated chicken, new Mexican BBQ sauce, and a three-cheese blend, on a warm flatbread. Similarly, the new Three-Cheese Flatbread Melt features the same chicken, three-cheese blend, and Taco Bell's Creamy Chipotle sauce on a warm flatbread.

Both Flatbread Melts will be tested in Dayton, Ohio, while the Beef Grilled Cheese Burrito is currently only available in Oklahoma City, Oklahoma.

Image Credit: Taco Bell

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 14% | Activity: 24% | Freshness: 17%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Grilled Cheese Burrito Innovation:** Taco Bell is testing out a new Shredded Beef Grilled Cheese Burrito, expanding their menu and offering new flavor combinations.
- **Menu Expansion:** Taco Bell is introducing three new menu items in select cities, including the Mexican BBQ Flatbread Melt and the Three-Cheese Flatbread Melt.
- **Regional Testing:** Taco Bell is testing the Beef Grilled Cheese Burrito in Oklahoma City and the Flatbread Melts in Dayton, Ohio before potential nationwide release.

### Who This Affects Most

- **Fast Food:** The fast food industry can explore new flavor combinations in their menu offerings, similar to Taco Bell's innovative Grilled Cheese Burrito.
- **Mexican Cuisine:** Mexican restaurants can experiment with new sauce and protein options, taking inspiration from Taco Bell's Mexican BBQ Flatbread Melt and Shredded Beef Grilled Cheese Burrito.
- **Restaurant Chains:** Restaurant chains can conduct regional testing of new menu items to gauge consumer interest, as seen with Taco Bell's testing of the Three-Cheese Flatbread Melt in Dayton, Ohio.

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