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# Bespoke Vibrant Shorts Collection
NEEDLES and BEAMS Join Forces on a Special Bright Shorts Capsule

By Amy Duong | Published 2022-04-27 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/shorts-capsule
References: [hypebeast](https://hypebeast.com/2022/4/needles-beams-bespoke-shorts-release-info)

BEAMS works in collaboration with NEEDLES on a special shorts capsules designed just for the warmer seasons of the year. The duo launches a bespoke short collection that is ready for hiking or just heading out to the city for a versatile flair. The shorts are. made from a nylon material for a breathable feel during the rising temperatures.

Notably, there is very minimal branding on each pair of shorts. There is a small papillon logo that is embroidered on the lower left side of the shorts at the front as a nod to the Japanese fashion imprint. There are six different colors of the silhouette - this includes the muted option of black or the brighter iterations of purple, blue, green, orange, and yellow.

Image Credit: BEAMS

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 16% | Activity: 7% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### What's Driving This Trend

- **Minimal Branding:** Opportunity for companies to create unbranded products that rely on quality and design rather than branding.
- **Breathable Materials:** Opportunity for companies to innovate by exploring and utilizing breathable and sustainable materials in their products.
- **Bright Color Palettes:** Opportunity for companies to create products with bold and vibrant colors to cater to a growing demand from consumers.

### Who This Affects Most

- **Fashion and Apparel:** Companies in the fashion and apparel industry can explore the trend of minimal branding and use of sustainable materials to appeal to a wider audience.
- **Sports and Outdoors:** Fitness and outdoors companies can innovate with breathable materials to create comfortable gear for their customers.
- **Home Decor:** Home decor companies can incorporate bright color palettes into their products to offer consumers a trendy and vibrant option for their living spaces.

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