# Logo-Loving Fashion The SHORT 'Nike Apparel Design' is One Line with Sole By Ana Lopez | Published 2011-09-20 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/short-nike-apparel-design References: [behance.net](http://www.behance.net/gallery/NIKE-Apparel-Design/2101536) & [mightyshort](http://mightyshort.com/2868/245931/works/nike-apparel-design) SHORT 'NIKE Apparal Design' is a new line of clothing designed with the help of [Nike](https://www.trendhunter.com/trends/panda-dunk-tshirts) graphic studio. Nike never ceases to influence artists and designers to create projects that incorporate the logo and vision of the brand. SHORT's t-shirts are hip and completely urban-inspired. [Bold colors and graffiti like drawings](https://www.trendhunter.com/trends/kenny-scharf-and-axel) are the main concept of the line. Targeted towards a young, male audience, this tees will never be out of style. The creative head behind SHORT is Davy Le Chevance, who is a graphic designer and illustrator from Saint-Brieuc, France. This is not his first time collaborating with Nike, and some other of his projects include designing for companies such as [Neff Headwear](https://www.trendhunter.com/trends/neff-collection), Grimey Wear and Reform Clothing Co. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 61% | Activity: 49% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What's Driving This Trend - **Logo-loving Fashion:** Opportunity for fashion brands to collaborate with graphic designers and incorporate brand logos and visuals into their designs. ### Who This Affects Most - **Apparel:** Apparel industry can embrace bold colors and urban-inspired designs to attract a young, male audience. - **Graphic Design:** Graphic design industry can explore collaboration opportunities with fashion brands to create logo-centric clothing lines. - **Streetwear:** Streetwear industry can incorporate graffiti-like drawings and bold colors into their designs for a trendy and urban-inspired aesthetic. ## Related on Trend Hunter - [Sneaker-Inspired Graphic T-Shirts](https://www.trendhunter.com/trends/panda-dunk-tshirts.md) - [Phygital Sportswear Concepts](https://www.trendhunter.com/trends/nike-style.md) - [Sporty-Infused Technical Workwear](https://www.trendhunter.com/trends/nike-life.md) - [Collaborative Sportswear Collections](https://www.trendhunter.com/trends/nike-and-offwhite.md) - [Sleek Low-Cut Lifestyle Sneakers](https://www.trendhunter.com/trends/court-shot.md) - [Artist-Designed Streetwear Logos](https://www.trendhunter.com/trends/olaolu-slawn-1.md) - [Performance-Driven Football Wear](https://www.trendhunter.com/trends/t90-jersey.md) - [Animation Performance Apparel](https://www.trendhunter.com/trends/disney-x-nike.md) - [Archive Graphic Tees](https://www.trendhunter.com/trends/dover-street-market-x-nike.md)