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# Democratic Fashion Merchandising
The Shopping Forecast Lets You Vote for Next Season

By Amelia Roblin | Published 2010-09-19 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/shopping-forecast
References: [style-eyes-fashion-blog](http://www.style-eyes-fashion-blog.com/2010/09/join-revolution-for-new-fashion.html) & [theshoppingforecast](http://www.theshoppingforecast.com/)

For all of you shopaholics who would like a hand in what ends up in stores, the Shopping Forecast is your registration to vote. This fashion-forward website is your ticket to view, vote, comment and share [next season's styles](https://www.trendhunter.com/trends/hangr), and the popularity of each item affects where and how much of it will appear in stores.

By becoming a member of the Shopping Forecast, you get to participate in a [fashion democracy](https://www.trendhunter.com/trends/polymarket-election), but it also allows you to [assemble your favorite outfits](https://www.trendhunter.com/trends/depop-outfits) for the chance to win some those gorgeous garments.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 56% | Activity: 16% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech)

## Key Themes

### Key Themes Behind This Trend

- **Participatory Fashion Curation:** Create a platform that allows consumers to vote, comment, and share their favorite fashion styles for upcoming seasons to influence retail decisions.
- **Crowdsourced Merchandising:** Develop a system where shoppers can actively participate in the selection of merchandise for stores based on popular demand and voting.
- **Consumer-driven Retail:** Establish a fashion-forward website that enables consumers to have a say in what products appear in stores by voting and commenting on their favorite styles.

### Where This Applies

- **Fashion Retail:** Fashion retailers can leverage a participatory platform to better understand customer preferences and build a more tailored product lineup.
- **E-commerce:** E-commerce platforms can adopt crowdsourcing techniques to involve customers in the merchandise selection process, boosting engagement and sales.
- **Social Media Marketing:** Social media marketers can partner with fashion websites that allow consumers to vote and share their favorite styles, increasing brand exposure and customer engagement.

## Related on Trend Hunter

- [Voting-Themed Fashion Ads](https://www.trendhunter.com/trends/youve-got-the-power.md)
- [Crowdsourced Outfit-Picking Apps](https://www.trendhunter.com/trends/choiced.md)
- [Trend Prediction Services](https://www.trendhunter.com/trends/tagwalk.md)
- [Personalized Fashion Advice Tools](https://www.trendhunter.com/trends/urban-stylers.md)
- [Fashion-Forward Layering Lines](https://www.trendhunter.com/trends/shein-layering-lines.md)
- [Curated Online Fashion Storefronts](https://www.trendhunter.com/trends/trend-stores.md)
- [AI-Powered Shopping Platforms](https://www.trendhunter.com/trends/aipowered-shopping-platform.md)
- [Shoppable Luxury Fashion Films](https://www.trendhunter.com/trends/luxury-fashion-film.md)
- [Fashion Discovery Platforms](https://www.trendhunter.com/trends/hangr.md)
