# Shoppable Delivery TV Menus Slim Chickens Puts Delivery Checkout on Samsung TVs By Amy Duong | Written with AI assistance | Published 2026-11-10 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/shoppable-delivery-tv-menus References: [restaurantnews](https://www.restaurantnews.com/slim-chickens-northwest-arkansas-samsung-smart-tv-ordering-110926)  Slim Chickens is bringing [TV-based food buying](https://www.trendhunter.com/trends/ai-powered-tv-shopping) to Northwest Arkansas by placing its full menu on Samsung Smart TV home screens. Guests can request delivery with a remote, and the orders go directly into Slim Chickens' own online system instead of through a marketplace app. The program pairs klyq with Gett, keeping checkout on the television and cutting out a phone, QR code or extra download. klyq already runs on over 80 million Samsung Smart TVs in the U.S., giving the format a large installed base beyond this first market. Direct routing into Slim Chickens' first-party platform turns the living-room screen into a sales channel the chain controls end to end. Keeping TV orders at the brand's own menu prices widens couch-based impulse buying while protecting customer relationships and margins. Image Credit: Slim Chickens ## Trend Insights (Trend Hunter) - Score: 9.3/10 - Popularity: 97% | Activity: 82% | Freshness: 100% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### What Makes This Trend Stand Out - **Shoppable TV Ordering:** Living-room commerce is expanding as smart TVs become direct checkout surfaces, creating new revenue paths for brands that control the customer journey without relying on mobile apps or marketplaces. - **First-party Delivery Channels:** Restaurant brands are increasingly routing digital orders through owned platforms, preserving margins, menu pricing, and customer data while reducing dependence on third-party aggregators. - **Remote-control Commerce:** Frictionless purchasing through TV remotes transforms passive viewing moments into impulse-buying occasions, especially for food, retail, and entertainment-adjacent products. ### Sectors Adopting This - **Quick-service Restaurants:** QSR operators can use connected-screen ordering to extend delivery occasions into the home environment while maintaining direct relationships with guests. - **Connected TV Platforms:** Smart TV ecosystems are evolving into commerce infrastructure, allowing hardware and software providers to monetize home screens beyond advertising and streaming subscriptions. - **Food Delivery Technology:** Delivery tech providers that integrate directly with branded ordering systems can differentiate by supporting marketplace-free transactions across emerging digital touchpoints. ## Related on Trend Hunter - [Shoppable TV Ads](https://www.trendhunter.com/trends/shoppable-tv-ads.md) - [Live Order Tracking Displays](https://www.trendhunter.com/trends/live-order-tracking-displays.md) - [Video-Driven Restaurant Menus](https://www.trendhunter.com/trends/video-driven-restaurant-menus.md) - [Connected Cabin Menus](https://www.trendhunter.com/trends/connected-cabin-menus.md) - [Agentic AI Restaurant Kiosks](https://www.trendhunter.com/trends/agentic-ai-restaurant-kiosks.md) - [Streamlined Digital Ordering Platforms](https://www.trendhunter.com/trends/digital-ordering.md) - [Text-Based Restaurant Ordering](https://www.trendhunter.com/trends/text-based-restaurant-ordering.md) - [Restaurant Kitchen Display Systems](https://www.trendhunter.com/trends/kitchen-display-system.md) - [Trip-Aware Hotel TV Software](https://www.trendhunter.com/trends/trip-aware-hotel-tv-software.md)