# Cookie Footwear Collections The Edible Jimmy Choo Collection Includes Shoe-Shaped Cookies By Laura McQuarrie | Published 2014-08-21 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/shoe-shaped-cookies References: [luxurylaunches](http://luxurylaunches.com/gastronomy/munch-on-the-jimmy-choo-edible-collection-at-the-berkeley-knightsbridge.php) & [us.jimmychoo](http://us.jimmychoo.com/) In association with the Berkeley in Knightsbridge, London, Jimmy Choo's latest collection will really be something that you can sink your teeth into—because his latest [footwear collection](https://www.trendhunter.com/trends/ground-up-and-hersey) is being recreated in the form of colorful [shoe-shaped cookies](https://www.trendhunter.com/trends/haribo-2). Working with the team of pastry chefs at Berkeley, the 'Pret-a-Portea Jimmy Choo Collection' will feature [cakes, cookies and other pastries](https://www.trendhunter.com/trends/last-crumb-2) that pay tribute to the designer's impeccable taste in footwear. The collection of edibles will be debuted for a week at the Berkeley's Caramel Room this October from the 13th to the 19th, and for $68 per person, it's a super affordable way to get your hands on a pair of Jimmy Choos, even if it only happens to be just in the shape of a cookie. ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 92% | Activity: 95% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Edible Fashion:** Creating edible versions of high-end fashion products to attract food and fashion enthusiasts alike. - **Collaborative Experiences:** Partnering with other industries, like pastry chefs, to offer unique experiences for customers. - **Affordable Luxury:** Making luxury brands more accessible by offering lower-priced, novelty items like edible versions of their products. ### Sectors Adopting This - **Fashion:** Creating edible versions of high-end fashion products can be a unique marketing strategy for luxury brands. - **Hospitality:** Partnering with fashion designers to offer unique experiences and limited edition products can boost revenue for hotels and restaurants. - **Food and Beverage:** Collaborating with luxury brands to create edible versions of their products can attract food and fashion enthusiasts and provide a unique marketing opportunity for food and beverage companies as well. ## Related on Trend Hunter - [Luxe High Tea Cafés](https://www.trendhunter.com/trends/choo-cafe.md) - [Ultra-Luxurious Crystal Footwear](https://www.trendhunter.com/trends/jimmy-choo-crystal-slipper.md) - [Opulent Anime Fashion Collections](https://www.trendhunter.com/trends/jimmy-choo-x-sailor-moon.md) - [Movie-Themed Cookie Lines](https://www.trendhunter.com/trends/wuthering-heights.md) - [Delectable Cookie Debuts](https://www.trendhunter.com/trends/edible-arrangements.md) - [Decadent Fragrance-Inspired Cookies](https://www.trendhunter.com/trends/prose-x-funny-face.md) - [Treat-Inspired Accessories](https://www.trendhunter.com/trends/jenny-lemons-x-magnolia-bakery.md) - [Exclusive Dessert Collabs](https://www.trendhunter.com/trends/kith-and-chips-ahoy.md) - [Shoe-Dessert Collaborations](https://www.trendhunter.com/trends/milk-bar-and-converse.md)