# Markered Motorcycles Business Partners Use 4 Sharpies to Create Shiyonin, a Tattood Bike By Andrew Robichaud | Published 2009-09-14 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/shiyonin References: [chipchick](http://www.chipchick.com/2009/09/sharpieuncapped_motorcycle.html) & [sharpieuncapped](http://www.sharpieuncapped.com/frame.aspx?url=http://blog.sharpie.com/2009/07/hot-wheels/) Two friends, Jesse Lockhart and Nick Schuman, have covered a $10,000 motorcycle in permanent marker to attract attention to their new [custom paint shop](https://www.trendhunter.com/trends/samurai-paint). The marked motorcycle is called Shiyonin (means servant of God) and it features [brilliant graffiti](https://www.trendhunter.com/trends/86-tattoo-limited-edition) across the entire body done using a Sharpie. Using two Sharpies a piece, the partners started on opposite sides and met in the middle with no rhyme or reason. Shiyonin is a brilliant display of artwork and I can’t see how these two buddies would have any trouble attracting interest once potential consumers see this bike. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 66% | Activity: 72% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### What Makes This Trend Stand Out - **Customized Artwork:** There is an opportunity for businesses to offer customized artwork on various products as a unique selling proposition. - **Attention-grabbing Marketing:** Businesses can explore creative and unconventional marketing strategies to attract attention and stand out from competitors. - **Personalized Expression:** Consumers are increasingly seeking products and services that allow them to express their individuality and personality. ### Sectors Adopting This - **Custom Paint Shops:** Custom paint shops can tap into the demand for personalized, artistic designs on motorcycles and other vehicles. - **Marketing and Advertising Agencies:** Marketing and advertising agencies can offer unique and attention-grabbing campaigns that involve unconventional marketing tactics. - **E-commerce Platforms:** E-commerce platforms can provide a marketplace for artists and designers to offer customized artwork on various products. ## Related on Trend Hunter - [Exclusive Whiskey-Inspired Motorcycles](https://www.trendhunter.com/trends/limited-edition-motorocycle.md) - [Playful Creativity-Focused Campaigns](https://www.trendhunter.com/trends/the-world-is-your-canvas.md) - [Bespoke Car Art](https://www.trendhunter.com/trends/Tattoo-Inspired-Land-Rover.md) - [Creatively Sponsored Art Events](https://www.trendhunter.com/trends/art-battle-event.md) - [Customized 90s-Inspired Motorcycles](https://www.trendhunter.com/trends/suzuki-ts185.md) - [Limited-Edition Two-Speed Folding Bikes](https://www.trendhunter.com/trends/twospeed-folding-bike.md) - [Manga-Influenced Electric Motorcycles](https://www.trendhunter.com/trends/2025-ichiban-electric-motorcycle.md) - [Cheeky Pen Campaigns](https://www.trendhunter.com/trends/sharpie-sgel-pen.md) - [Barebones Motorcycle Concepts](https://www.trendhunter.com/trends/barbones-motorcycle.md)