# Typography Tees Shirley-Ann Dick Proves there is More to Life than Helvetica By Rachel | Published 2009-08-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/shirley-ann-dick-tees References: [whitezine](http://www.whitezine.com/en/graphic/theres-more-to-life-than-helvetica.html) & [missweblash](http://www.missweblash.com/index.asp) Noticing that Helvetica is the most used font in t-shirt design, artist Shirley-Ann Dick decided to go against the grain. She created a line of shirts that declare (in what seems like every font but Helvetica) “There's more to life than Helvetica.” The [t-shirt designs](https://www.trendhunter.com/trends/panda-dunk-tshirts) by Shirley-Ann Dick come in blue and red and are a fun use of [simple typography](https://www.trendhunter.com/trends/pumpui) that makes font exciting. Take a look at the cute tee designs above. **Implications** - T-Shirts that say [catchy slogans](https://www.trendhunter.com/trends/i-can-fix-him) and interesting messages continue to gain a great deal of attention as they are a form of walking bilboard. Companies that can release products that are branded, yet still aesthetically pleasing, are more likely to attract loyal and new consumers. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 25% | Activity: 69% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Anti-helvetica Typography:** Creating t-shirts with anti-Helvetica typography is a trend that appeals to consumers seeking unique and creative designs. - **Slogans with Simple Typography:** The popularity of typography t-shirts with catchy slogans gives an opportunity for businesses to experiment with simple yet effective typography in their brand messaging. - **Branded Aesthetic Products:** Releasing aesthetically pleasing branded products, such as typography t-shirts, can help companies attract and retain loyal consumers. ### Sectors Adopting This - **Fashion:** The fashion industry can take advantage of the anti-Helvetica typography trend by incorporating it into their clothing designs and branding. - **Advertising:** Typography t-shirts with catchy slogans provide an innovative approach for advertising that can create buzz and increase brand awareness. - **Graphic Design:** Graphic designers can seize the trend of typography t-shirts and use it as an opportunity to showcase their skills in creating unique and visually appealing designs. ## Related on Trend Hunter - [Typography-Inspired Lifestyle Collections](https://www.trendhunter.com/trends/house-industries.md) - [Limited Art Apparel Collections](https://www.trendhunter.com/trends/autotype.md) - [Quirky Snack-Inspired Fonts](https://www.trendhunter.com/trends/cheetos-other-hand-font.md) - [Effortless AI T-Shirt Designs](https://www.trendhunter.com/trends/super-t.md) - [Toddler-Focused Typography Books](https://www.trendhunter.com/trends/my-first-book-of-fancy-letters.md) - [Typographic-Inspired Intricate Textiles](https://www.trendhunter.com/trends/glyph-collection.md) - [Playful Font-Associated Personalities](https://www.trendhunter.com/trends/adobe-acrobat.md) - [Receipt-Inspired Graphic T-Shirts](https://www.trendhunter.com/trends/made-to-order.md) - [Innovative Typeface Collections](https://www.trendhunter.com/trends/sharp-type.md)