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# Patriotic Voter Timepieces
The Shinola Detrola 'I Voted' Watch Has a Vibrant Design

By Michael Hemsworth | Published 2020-09-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/shinola-detrola-i-voted-watch
References: [coolmaterial](https://coolmaterial.com/style/shinola-i-voted-patriotic-detrola-watch/) & [shinola](https://www.shinola.com/i-voted-detrola-watch-43mm.html)

The [Shinola](https://www.trendhunter.com/trends/canfield-speedway-lap-07-watch) Detrola 'I Voted' watch is one of the latest styles from the Detroit-based timepiece brand that will provide wearers with a way to show off their voting prowess this fall. The timepiece features a red, white and blue color scheme that has been specially chosen to convey a certain level of [classic Americana style](https://www.trendhunter.com/trends/polo-watch-collection) with a certain modern edge. The [vibrant red case](https://www.trendhunter.com/trends/bulova-super-seville-daydate) is sure to catch the eye, while the blue dial visually pops thanks to the white numbers and hands.

The Shinola Detrola 'I Voted' watch is priced at $395 and has been announced alongside a partnership with I am a voter.®, which encourages citizens to get out on election day and have their say at the polls no matter who they're voting for.

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 27% | Activity: 19% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches)

## Key Themes

### Why This Trend Is Growing

- **Patriotic Timepieces:** An emerging trend of timepieces designed with patriotic colors and symbols, offering consumers a way to showcase their patriotism.
- **Voting Accessories:** A trend of accessories, like the Shinola Detrola 'I Voted' watch, that encourage civic engagement and participation in democratic processes.
- **Collaborative Partnerships:** A trend of brands partnering with organizations like I am a voter.® to promote social causes and encourage activism through their products.

### Industries Being Reshaped

- **Timepiece Industry:** Timepiece brands have the opportunity to tap into the market demand for patriotic designs that allow individuals to express their political beliefs.
- **Accessories Industry:** The accessories industry can capitalize on the growing interest in voting accessories, providing consumers with unique ways to engage in advocacy and show support for their chosen candidates.
- **Branding and Marketing Industry:** Branding and marketing agencies can work with brands and non-profit organizations to create collaborative campaigns that promote civic engagement and inspire social change.

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