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# Horrifying Garbage Masks
The Shin Murayama 'Valhalla' Masks Exemplify Creepy Face Wear

By Katherinev123 | Published 2009-10-12 | Unique
Source: Trend Hunter, https://www.trendhunter.com/trends/shin-murayama
References: [whats-wrong-with-the-zoo](http://www.whats-wrong-with-the-zoo.com/shin-murayama-valhalla-masks/) & [idontlikemondays.us](http://www.idontlikemondays.us/page/IDLM/SHIN)

The mask series project ‘Valhalla’ by Japanese designer Shin Murayama is as eco-friendly as it is eerie—which is 100%.

On the heels of [Minna Parikka’s freaky shoe masks](http://www.trendhunter.com/trends/minna-parikka-shoe-masks) (oops, there goes a pun!), the Shin Murayama masks presented at I Don’t Like Mondays are made from recycled materials and actually inspired by less-than-scary ideas. The culture of mass production, for instance, was the inspiration behind Shin Murayama’s ‘Shoe Face’ mask. Visit [I Don’t Like Mondays](http://www.idontlikemondays.us/page/IDLM/SHIN) to read Shin Murayama’s interview.

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 88% | Activity: 43% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Bizarre](https://www.trendhunter.com/bizarre)

## Key Themes

### What's Driving This Trend

- **Eco-friendly Face Wear:** Developing eco-friendly masks made from recycled materials presents an opportunity for designers to create sustainable fashion statement pieces.
- **Upcycling Materials:** Upcycling waste materials into innovative fashion ideas presents new opportunities for reducing waste and reusing materials in creative ways.
- **Reverse-inspiration Design:** Creating design concepts inspired by less-than-desirable aspects of society, such as mass production, presents a new category of design inspiration.

### Who This Affects Most

- **Fashion Design:** Designers can create new sustainable fashion trends by exploring eco-friendly materials and reverse-inspirational design concepts.
- **Waste Management & Recycling:** Upcycling waste materials into fashion designs presents an opportunity for waste management companies to explore new use cases for recycled materials.
- **Sustainability & Green Initiatives:** Developing eco-friendly masks and fashion products presents an opportunity for companies to promote their commitment to sustainability initiatives.

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