# Diamond Tattoos Shimansky Offers the World's Most Expensive Tattoo By manzil | Published 2010-06-10 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/shimansky References: [most-expensive.net](http://most-expensive.net/tattoo) South African model and Shimansky brand ambassador Minki van der Westhuizen wore South African luxury jeweller Shimansky's most expensive tattoo, valued at $924,000 USD. The Shimansky "tattoo" wasn't a real tattoo in the traditional sense, as it involved 612 Shimansky Ideal Cut .5 carat diamonds. Diamonds were attached to Minki's skin using a water-based adhesive, which took a painstaking eight hours. Unfortunately, the tattoo is temporary only. **Implications** - The high degree of consumption amongst modern consumers is equally matched with very short attention spans. Consumers' preferences and tastes are constantly fluctuating. As a result, businesses will benefit tremendously by providing consumers with fast fixes to their product cravings that will not bear any permanence or commitment for the future. ## Trend Insights (Trend Hunter) - Score: 6.7/10 - Popularity: 93% | Activity: 99% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury) ## Key Themes ### What Makes This Trend Stand Out - **Temporary Luxury:** Opportunity for businesses to cater to consumers' desire for temporary, high-end experiences without long-term commitments. - **Fluctuating Preferences:** Businesses can capitalize on consumers' changing tastes by offering fast fixes to product cravings that do not require permanence. - **Attention Economy:** The demand for quick and attention-grabbing experiences presents opportunities for businesses to cater to short attention spans. ### Sectors Adopting This - **Luxury Goods:** The luxury goods industry can explore temporary offerings that provide high-end experiences for consumers without long-term commitments. - **Fashion and Accessories:** In the fashion and accessories industry, there is potential to create short-term, trendy products that align with consumers' fluctuating preferences. - **Entertainment and Experiences:** The entertainment and experiences industry can tap into the attention economy by offering quick and attention-grabbing activities that cater to short attention spans. ## Related on Trend Hunter - [Dainty Minimalist Temporary Tattoos](https://www.trendhunter.com/trends/winterstone.md) - [Luxe Diamond Watch Cases](https://www.trendhunter.com/trends/golden-concept.md) - [Tequila Diamond Brooches](https://www.trendhunter.com/trends/tequila-diamond.md) - [Diamond-Encrusted Car Clocks](https://www.trendhunter.com/trends/race-car-clock.md) - [Luxury Jewelry-Brand Digital NFTs](https://www.trendhunter.com/trends/nftiff.md) - [Diamond Smartwatch Cases](https://www.trendhunter.com/trends/golden-concept-1.md) - [Hotel-Friendly Tattoo Pop-Ups](https://www.trendhunter.com/trends/tattoo-popup.md) - [Ultra-Luxurious Pet Collars](https://www.trendhunter.com/trends/pet-jewelry1.md) - [Online Tattoo Art Marketplaces](https://www.trendhunter.com/trends/blackdot.md)