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# Meatless Indian Meals
Shicken Makes Comforting Meals with a Vegan Chicken Alternative

By Laura McQuarrie | Published 2021-11-11 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/shicken
References: [greenqueen.hk](https://www.greenqueen.com.hk/plant-alternative-shicken-veg-capital/) & [plantalternative](https://www.plantalternative.com/whats-shicken)

![Meatless Indian Meals](https://cdn.trendhunterstatic.com/thumbs/464/shicken.jpeg)

Enjoying quick and easy [meatless Indian meals](https://www.trendhunter.com/trends/tasty-bite-butter-chickpea-vegetables) is especially easy thanks to [Shicken](https://www.trendhunter.com/trends/plantbased-indian-meals), which creates chef-made vegan meals that are prepared with a [plant-based chicken substitute](https://www.trendhunter.com/trends/daring-plant-chicken) made from soy protein. The authentic home-cooked Indian frozen ready meals are entirely plant-based and they use only natural ingredients primarily sourced locally within the UK.

The flash-frozen meals are prepared with soy-based Shicken pieces that are treated with a tandoori marinade, then cooked on a live flame to achieve light charring. In the range of meatless products, Shicken offers options like curries, Tikka Masala, Korma and Saag. These products are packaged in compostable sugarcane-based packaging with 100% recyclable paper sleeves.

These ready-made meals support the growing number of consumers who want healthy, convenient and sustainable mealtime solutions that take the stress out of time in the kitchen.

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 30% | Activity: 14% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Plant-based Meat Alternatives:** The use of plant-based meat alternatives like soy protein opens up opportunities to create vegan versions of popular meat dishes.
- **Sustainable Packaging:** The use of compostable sugarcane-based packaging with 100% recyclable paper sleeves for ready-made meals could be a disruptive innovation opportunity in the food packaging industry.
- **Convenient Mealtime Solutions:** The popularity of ready-made meals that are healthy, convenient, and sustainable showcases a need for disruptive innovation opportunities within the food industry.

### Where This Applies

- **Food:** Meatless Indian meals like those offered by Shicken present opportunities for innovation in the food industry using plant-based meat alternatives.
- **Packaging:** The use of compostable and recyclable packaging for ready-made meals is a potential area of disruption and innovation in the packaging industry.
- **Sustainability:** The trend towards sustainable food products can drive innovation within the food industry to create more environmentally-friendly mealtime solutions.

## Related on Trend Hunter

- [Frozen Meat-Free Indian Meals](https://www.trendhunter.com/trends/plantbased-indian-meals.md)
- [Inaugural Plant-Based Chicken Fillets](https://www.trendhunter.com/trends/plantaway-chickn-fillet.md)
- [Meatless Chicken Minces](https://www.trendhunter.com/trends/vegan-friendly-chicken-mince.md)
- [Heat-and-Eat Indian Meal Kits](https://www.trendhunter.com/trends/master-cook-meal-kit.md)
- [Ready-to-Eat Plant-Based Meals](https://www.trendhunter.com/trends/beyond-meals.md)
- [Heat-and-Eat Vegan Meals](https://www.trendhunter.com/trends/squeaky-bean-heat-eat.md)
- [Indian Plant-Based Meat Brands](https://www.trendhunter.com/trends/plantbased-meat-brand.md)
- [Katsu-Style Vegan Chicken Fillets](https://www.trendhunter.com/trends/vegan-chicken-fillet.md)
- [Ready-to-Eat Vegan Meals](https://www.trendhunter.com/trends/readytoeat-vegan-meal.md)
