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# Exaggerated Red Locks
Blogger Shelley Mulshine Leaves Subtle Hair in the Dust

By Shelby Lee Walsh | Published 2010-05-30 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/shelley-mulshine
References: [lookbook.nu](http://lookbook.nu/user/19844-Shelley-M) & [radarzine](http://radarzine.com/shelley)

Shelley Mulshine is one stylish girl for not yet being 20 years of age. The Stockholm, Sweden native is a fashion writer and blogger for a fashionably quirky online blog called Radar Magazine.

One of the most noteworthy things about Shelley Mulshine and is her obviously [dyed flaming locks](https://www.trendhunter.com/trends/aging-disgracefully-collection). Check out her fashionable [hair dye job](https://www.trendhunter.com/trends/witches-delight) in the gallery above and make sure to check out her page on LookBook.nu's website.

**Implications** - But before you check out Shelley Mulshine's gallery above you should note that Sweden is a very stylish place in general and that the blogger's aesthetic is influenced by her motherland. Her red locks are definitely a distinctive look for the blogger. Have a gander at the gallery now.

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 90% | Activity: 86% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hair](https://www.trendhunter.com/hair)

## Key Themes

### Why This Trend Is Growing

- **Fashionable Hair Dye:** Disruptive innovation opportunity: Develop new hair dye products and techniques to cater to the growing demand for bold and vibrant hair colors.
- **Fashion Blogging:** Disruptive innovation opportunity: Create platforms or tools that enable fashion bloggers to easily showcase their unique styles and connect with a wider audience.
- **Influencer Marketing:** Disruptive innovation opportunity: Develop innovative approaches to leverage the influence of bloggers and social media personalities in promoting fashion and beauty products.

### Industries Being Reshaped

- **Hair Care:** Disruptive innovation opportunity: Innovate in the hair care industry by introducing new products and treatments specifically designed for maintaining and enhancing vibrant hair colors.
- **Digital Marketing:** Disruptive innovation opportunity: Explore new strategies and technologies to optimize influencer marketing campaigns and measure their impact on brand awareness and sales.
- **Fashion Retail:** Disruptive innovation opportunity: Embrace the influence of fashion bloggers and influencers by creating collaborative collections or exclusive product lines to drive customer engagement and increase sales.

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