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# Seasonal Low-Calorie Blondies
These Limited-Edition Sheila G's Brownie Brittle Blondies are Tasty

By Michael Hemsworth | Published 2020-10-24 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/sheila-gs-brownie-brittle-blondies
References: [browniebrittle](https://www.browniebrittle.com/collections/limited-edition-fall-blondies/products/6-pack-pumpkin-spice-and-caramel-apple-blondies-5oz) & [browniebrittle](https://www.browniebrittle.com)

These limited-edition [Sheila G's](https://www.trendhunter.com/trends/sheila-gs-brownie-brittle-reeses-pieces) Brownie Brittle Blondies have been launched by the brand to offer consumers a seasonally flavorful way to indulge their sweet tooth without any of the associated guilt.

The products include the Blondie Pumpkin Spice and the [Blondie Caramel Apple](https://www.trendhunter.com/trends/sea-salt-caramel-apple-chips), which both come in at just 130 calories per serving. This makes the [thin, light and crispy treats](https://www.trendhunter.com/trends/pillsbury-thaw-serve-chocolate-chip-blondie) perfect for enjoying throughout the season as a lower calorie alternative to conventional autumnal desserts.

The limited-edition Sheila G's Brownie Brittle Blondies come in five ounce packages and can be purchased either individually or as part of a six-pack with three packs of each flavor. The treats each come packaged in resealable pouches to lock in freshness.

## Trend Insights (Trend Hunter)

- Score: 1.4/10
- Popularity: 15% | Activity: 17% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What's Driving This Trend

- **Low-calorie Indulgence:** Brands are launching limited-edition lower calorie products to provide consumers with a flavorful way to indulge without the guilt.
- **Seasonally-themed Products:** Brands are creating seasonally themed products to provide consumers with a new type of indulgence each season.
- **Convenient and Resealable Packaging:** Brands are investing in packaging that makes their products convenient and easy to store for on-the-go snacking and freshness.

### Who This Affects Most

- **Food and Beverage:** Opportunities exist in the food and beverage industry for brands to create seasonally themed, lower calorie products and invest in packaging for easy snacking.
- **Health and Wellness:** Opportunities exist in the health and wellness industry to promote and market brands that offer lower calorie alternatives for indulgent snacks.
- **Packaging and Logistics:** Opportunities exist in the packaging and logistics industry for brands to invest in innovative and convenient packaging for on-the-go snacking.

## Related on Trend Hunter

- [Pumpkin Spice Blondies](https://www.trendhunter.com/trends/pumpkin-spice-blondie.md)
- [Candy-Studded Brittle Snacks](https://www.trendhunter.com/trends/brittle-snacks.md)
- [Free-From Keto Blondies](https://www.trendhunter.com/trends/keto-blondie.md)
- [Crunchy Collaboration Candy Products](https://www.trendhunter.com/trends/sheila-gs-brownie-brittle-reeses-pieces.md)
- [Collaboration Candy Brittles](https://www.trendhunter.com/trends/brownie-brittle-x-mms-minis.md)
- [Soft-Baked Blondie Bites](https://www.trendhunter.com/trends/chips-ahoy-baked-bites-blondie.md)
- [Frozen Veggie-Packed Pastries](https://www.trendhunter.com/trends/chocolate-chip-blondie-bites.md)
- [Homemade-Inspired Baking Mixes](https://www.trendhunter.com/trends/brown-sugar-blondie-mix.md)
- [Indulgent Gluten-Free Treats](https://www.trendhunter.com/trends/glutenfree-treats.md)
