# Sheer Autodacity VW Plant In Dresden Is See-Through By Going Like Sixty | Published 2008-12-24 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/sheer-autodacity-vw-plant-in-dresden-is-see-through References: [popgive](http://www.popgive.com/2008/12/volkswagens-transparent-factory-dresden.html) In the heart of Dresden, Germany, is a factory made of glass. Inside this factory, with its floors of Canadian maple, 250 tourists a day watch as [Volkswagen](https://www.trendhunter.com/trends/volkswagen-id-3-ev) cars are assembled. The dirty work is done elsewhere. Painted bodies arrive at the factory by truck. 1,200 parts and 34 pre-assembled components are brought to the plan by a tram than runs on the Dresden public transportation tracks. **Implications** - One of the best ways for a corporation to create a strong, personal connection with consumers is by creating a space or tour that allows the public to come in and [view displays chronicling the developments](https://www.trendhunter.com/trends/milan-design-week-2025) that make up a brand's history. ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 53% | Activity: 10% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Key Themes Behind This Trend - **Transparent Manufacturing:** Opportunity for companies to showcase their manufacturing processes and create a strong connection with consumers by allowing them to witness the production firsthand. - **Brand Experience Tours:** Creation of immersive tours that provide visitors with a deep understanding of the brand's history and development. - **Interactive Factory Experiences:** Opportunity for companies to engage with the public by offering interactive experiences inside their manufacturing facilities. ### Where This Applies - **Automotive Manufacturing:** Opportunity for automotive manufacturers to build transparency and trust with consumers by opening up their factories for public viewing. - **Tourism:** Developing unique tourist experiences centered around industry and manufacturing processes. - **Branding and Marketing:** Opportunity for companies to enhance their brand image and engage with customers through immersive tours and experiences. ## Related on Trend Hunter - [Luminated Transparent Custom Vehicles](https://www.trendhunter.com/trends/volkswagen-id-3-ev.md) - [Auto-Branded Multimedia Experiences](https://www.trendhunter.com/trends/audi-haus.md) - [Anniversary Automotive Condiments](https://www.trendhunter.com/trends/vw-gewrz-ketchup-brand.md) - [Tech-Centric Automotive Retailers](https://www.trendhunter.com/trends/mercedesbenz-kelowna.md) - [Ultra-Slick Auto Retail Concepts](https://www.trendhunter.com/trends/latelier-alpine.md) - [Haute Auto Pattern Campaigns](https://www.trendhunter.com/trends/audi-car-couture.md) - [Shapeshifting Interior Electric Vehicles](https://www.trendhunter.com/trends/volkswagen-gentravel-concept.md) - [Circular Design-Themed Exhibitions](https://www.trendhunter.com/trends/the-domino-act.md) - [Dynamic Car-Themed Structures](https://www.trendhunter.com/trends/veiled-porsche.md)