# OLED Smart TVs The First OLED TV on the Roku Smart TV Platform is Confirmed from Sharp By Colin Smith | Published 2023-11-15 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/sharp-aquos References: [theverge](https://www.theverge.com/2023/11/15/23961754/sharp-aquos-oled-roku-tv-size-price) & [global.sharp](https://global.sharp/aquos/en/)  [Sharp](https://www.trendhunter.com/trends/sharp-aquos-r7) has announced the 'Sharp Aquos,' the first OLED smart TV to run on the '[Roku](https://www.trendhunter.com/trends/roku-pro-series-tvs)' platform. Roku TVs are popular for their low price point compared to other larger smart TV brands, combined with their easy-to-navigate menu system and intuitive remote controller. Additionally, the RokuTV app offers a fair amount of streamable content with no paid subscription required. The Sharp Aquos OLED tv is available in 55-inch and 65-inch sizes. The panel on the TV supports a maximum resolution of 3840 x 2160p, or 4K, a refresh rate of 120Hz, and full HDR10 certification. Additionally, it is a variable refresh rate (VRR) panel, meaning there will be no screen tearing, even in heavier-to-run content, such as video games. Lastly, the TV is equipped with dual 30W speakers for audio clarity. Customers can purchase the Sharp Aquos OLED at $1,499.99 for the 55-inch model, or $1,999.99 for the 65-inch model. Image Credit: Sharp ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 29% | Activity: 51% | Freshness: 19% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### What's Driving This Trend - **Affordable OLED Smart Tvs:** The Sharp Aquos OLED offers a low price point compared to other larger smart TV brands, making OLED technology more accessible to a wider audience. - **Intuitive Smart TV Platforms:** The integration of the Roku platform on the Sharp Aquos OLED TV provides an easy-to-navigate menu system and intuitive remote controller, enhancing the user experience. - **High-resolution OLED Displays:** With a maximum resolution of 3840 x 2160p (4K) and full HDR10 certification, the Sharp Aquos OLED TV delivers stunning visual quality and clarity. ### Who This Affects Most - **Consumer Electronics:** The introduction of affordable OLED smart TVs, such as the Sharp Aquos, creates disruptive innovation opportunities in the consumer electronics industry. - **Streaming Services:** The inclusion of a fair amount of streamable content with no paid subscription required on the Roku platform opens up new possibilities for streaming services to reach a broader audience. - **Gaming:** The variable refresh rate (VRR) panel on the Sharp Aquos OLED TV eliminates screen tearing in heavy-to-run content like video games, enhancing the gaming experience and presenting opportunities for the gaming industry. ## Related on Trend Hunter - [Pro-Grade Streaming Device TVs](https://www.trendhunter.com/trends/roku-pro-series-tvs.md) - [Branded Streaming TVs](https://www.trendhunter.com/trends/roku-2.md) - [High-Contrast Smart TVs](https://www.trendhunter.com/trends/z95a.md) - [Transparent OLED Premium Televisions](https://www.trendhunter.com/trends/signature-oled-t-smart-tv.md) - [Collaboration Ambient Illumination TVs](https://www.trendhunter.com/trends/philips-roku-tvs.md) - [Affordable OLED TVs](https://www.trendhunter.com/trends/lg-a2.md) - [Gaming-Ready OLED Televisions](https://www.trendhunter.com/trends/hisense-1.md) - [High-Resolution Mini-LED TVs](https://www.trendhunter.com/trends/qned90t.md) - [Giant High-Resolution Televisions](https://www.trendhunter.com/trends/bravia-xr-sony.md)