# House-Shaped Paper Notepads Narukuma Architects Designed this Handy Reminder Product By Gil Cohen | Published 2013-03-24 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/shaped-paper-notepad References: [ofpaperandthings.blogspot](http://ofpaperandthings.blogspot.ca/2013/03/paper-fix-memo-blocks.html) & [narukuma](http://www.narukuma.com/works/ietag/01.html) Naruse Inokuma Architects, or Narukuma for short, came up with a [house-shaped paper notepad design](https://www.trendhunter.com/trends/blockitecture-frank-lloyd-wright), a practical idea that is congruent with the brand's image. Solid blocks of recycled paper resemble [small building blocks or bricks](https://www.trendhunter.com/trends/dollhouse-concept), and the sturdy houses coincide with the structural ideal of an architecture firm. Simple lines keep the design practical as people can use them on an every-day basis for jotting down notes, marking important pages in files or books and sending out memos to their peers. While being used, the house icon acts as a reminder of the Narukuma Architecture firm, making these sticky notes a smart design for employees to use and would work well as part of a client business package. Shaped paper notepad designs are enjoyable and can serve to increase brand awareness. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 60% | Activity: 53% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Shaped Paper Notepads:** The trend of shaped paper notepads offers an innovative way to increase brand awareness and engage with customers. - **Practical Design:** The trend of practical design in notepads provides users with functional and versatile tools for everyday use. - **Branded Stationery:** The trend of branded stationery creates opportunities for businesses to incorporate their brand identity into office supplies. ### Industries Being Reshaped - **Architecture:** The architecture industry can embrace shaped paper notepads to reinforce brand identity and provide a unique marketing tool for clients and employees. - **Stationery:** The stationery industry can capitalize on the trend of practical design in notepads to offer customers functional and attractive stationery options. - **Marketing and Advertising:** The marketing and advertising industry can explore the trend of branded stationery to create custom promotional products that align with client brands. ## Related on Trend Hunter - [Sticky Notes Holder Concepts](https://www.trendhunter.com/trends/postit-note-holder.md) - [Concrete Block-Formed Residences](https://www.trendhunter.com/trends/blockwall-house.md) - [Recycled Paper-Made Desktop Organizers](https://www.trendhunter.com/trends/rae.md) - [Note Clip Organizers](https://www.trendhunter.com/trends/note-clip.md) - [Towering Wooden Block Sets](https://www.trendhunter.com/trends/capsule-tower.md) - [Reusable Magnetic Sticky Notes](https://www.trendhunter.com/trends/m-note.md) - [Paper-Free To-Do Devices](https://www.trendhunter.com/trends/eminder.md) - [Structure Building Cards](https://www.trendhunter.com/trends/house-of-cards-building-kit.md) - [Ever-Changing Japanese Houses](https://www.trendhunter.com/trends/kumagaya-house.md)