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# Striking Matchbox Branding
The Strike Matchbox by Shane Schneck Focuses on the Abrasive Side

By Michael Hemsworth | Published 2013-02-27 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/shane-schneck
References: [notcot.org](http://www.notcot.org/post/52835/) & [shaneschneck](http://www.shaneschneck.com)

Boxes of matches are usually quite standard in design, but The Strike Matchbox by Shane Schneck puts the focus more on the box than the matches it holds within. The design by Schneck plays with the striking surface in interesting ways that push what would previously have been conceived as a [relatively utilitarian portion](https://www.trendhunter.com/trends/ilan) of the boxes purpose.

When I think of [matchboxes](https://www.trendhunter.com/trends/und), design isn't usually the first thing that comes to mind because they serve a relatively simple purpose. However, Schneck's design uses a sophisticatedly modern aesthetic to make the box a focal point. Instead of simply being [put into a drawer](https://www.trendhunter.com/trends/flutterbox), The Strike Matchbox by Shane Schneck will likely put front and center because of the attention it demands.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 31% | Activity: 52% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Innovative Matchbox Design:** The sophisticated modern aesthetic of The Strike Matchbox presents an opportunity to disrupt the traditional design of matchboxes.
- **Elevated Packaging Design:** The focus on the box rather than the matches within highlights the potential for disruptive innovation in packaging design.
- **Utilitarian Objects as Art:** The design of The Strike Matchbox transforms a simple matchbox into an artful, attention-demanding object, opening up possibilities for disruptive innovation in creating artistic utilitarian products.

### Sectors Adopting This

- **Home Decor:** The innovative matchbox design of The Strike Matchbox can inspire disruptive innovation in home decor products and accessories that blend functionality with aesthetic appeal.
- **Packaging:** The elevated packaging design of The Strike Matchbox offers opportunities for disruptive innovation in packaging solutions across various industries, such as cosmetics, luxury goods, and consumer electronics.
- **Art and Design:** The transformation of utilitarian objects into art, as demonstrated by The Strike Matchbox, suggests potential for disruptive innovation in the art and design industry, encouraging the exploration of everyday objects as artistic expressions.

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