<!-- canonical: https://www.trendhunter.com/trends/shallot-flavor -->
<!-- robots: noindex -->

# Christmas Dinner-Inspired Chips
These Crackers Come in a Roast Beef, Red Wine & Shallot Flavor

By Katherine Pendrill | Published 2017-12-19 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/shallot-flavor
References: [sainsburys](https://www.sainsburys.co.uk/shop/gb/groceries/christmas-crisps-snacks/jacobs-cracker-crisps-roast-beef-red-wine---shallot--limited-edition-150g) & [a-review-a-day.blogspot](http://a-review-a-day.blogspot.ca/2017/09/todays-review-jacobs-cracker-crisps.html)

To celebrate the festive season in a more sophisticated way, Jacob's has debuted a Roast Beef, Red Wine and Shallot flavor for its premium Cracker Crisps. Crafted to taste just like a full Christmas dinner, the crackers are described as the perfect "thing to indulge in after a busy day."

Jacob's Cracker Crisps in the new Roast Beef, Red Wine & Shallot flavor, is a [limited-edition snack](https://www.trendhunter.com/trends/walkers-sensations-snacks) created for the festive season. The crackers taste of well-seasoned roast beef, combined with the slightly sweet flavor of red wine and a subtle oniony kick. The crackers also boast a notably crunchy texture, which makes them perfect for [pairing with cheeses or dips](https://www.trendhunter.com/trends/cracker-pairings).

For consumers looking for a more refined take on seasonal flavors, these [roast beef flavored crisps](https://www.trendhunter.com/trends/tyrrells-roasted-chicken-sage) are the perfect option.

## Trend Insights (Trend Hunter)

- Score: 0.5/10
- Popularity: 2% | Activity: 4% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Christmas-inspired Flavors:** Opportunity for food and beverage companies to create limited edition holiday flavors and capitalize on seasonal demand.
- **Gourmet Snacking:** Opportunity to create premium snacks with unique and sophisticated flavor combinations to cater to consumers looking for a refined snacking experience.
- **Culinary-inspired Snacks:** Opportunity to create snacks that mimic the flavors of traditional dishes, opening up new avenues for flavor experimentation.

### Who This Affects Most

- **Food and Beverage:** Opportunity for companies in the food and beverage industry to innovate with new and exciting flavor combinations that cater to seasonal demand and changing consumer tastes.
- **Snack Food:** Opportunity for the snack food industry to create premium and gourmet snack options that cater to consumers looking for a refined snacking experience.
- **Packaged Food:** Opportunity for companies in the packaged food industry to create culinary-inspired snacks that mimic the flavors of traditional dishes, opening up new avenues for flavor experimentation.

## Related on Trend Hunter

- [Seasonal Entertaining Crackers](https://www.trendhunter.com/trends/pladis-christmas-crackers.md)
- [Chestnut-Flavored Christmas Crisps](https://www.trendhunter.com/trends/honey-roasted-chestnut-sage-crisps.md)
- [Festively Flavored Snack Chips](https://www.trendhunter.com/trends/walkers-crisps-flavors.md)
- [Savory Snack Biscuit Products](https://www.trendhunter.com/trends/jacobs-biscuits.md)
- [Herbaceous Mini Cheese Crackers](https://www.trendhunter.com/trends/mini-cheddars.md)
- [Modernized Cracker Product Ranges](https://www.trendhunter.com/trends/jacobs-crackers.md)
- [Seasonally Flavored Snack Products](https://www.trendhunter.com/trends/seabrook-seasons-eatings.md)
- [Cheesy Oven-Baked Biscuits](https://www.trendhunter.com/trends/jacobs-bites.md)
- [Mince Pie Crisps](https://www.trendhunter.com/trends/mince-pie-crisps.md)
