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# Songstress Smartphone Games
This Shakira Game Lets Players Collect Gems with the Worldly Pop Star

By Charlotte Joyce Kidd | Published 2015-10-16 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/shakira-game
References: [businesswire](http://www.businesswire.com/news/home/20151015005731/en/Rovio-Entertainment-It’s-Crush-it’s-true-Love) & [itunes.apple](https://itunes.apple.com/us/app/love-rocks-starring-shakira/id964097810?mt=8)

In this new Shakira game, called 'Love Rocks,' players collect gems and explore the globe with the well-traveled pop star.

The game begins in [Barcelona](https://www.trendhunter.com/trends/yunmai-slim-elegant), where Shakira grew up. While players are busy dropping and linking gems to create chains and earn points, the game progresses from beachy Barcelona to the Taj Mahal in India, El Dorado and other exotic locations. All 150 levels of the Shakira game feature a soundtrack entirely composed of the Spanish songstress's music. The Shakira game also features a social component -- necessary for success in any modern app-based game -- which allows players to post their scores and compete with friends through [Facebook](https://www.trendhunter.com/trends/faxo) and [Twitter](https://www.trendhunter.com/trends/sleepagotchi).

The Shakira game was produced as a collaboration between Shakira and Rovio, the smartphone game creation company behind Angry Birds.

## Trend Insights (Trend Hunter)

- Score: 0.6/10
- Popularity: 1% | Activity: 9% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What's Driving This Trend

- **Celebrity-branded Games:** There is a disruptive innovation opportunity in creating smartphone games that are branded with the likeness and music of popular celebrities.
- **Global Exploration Games:** Developing smartphone games that feature different real-world locations and cultural experiences allows players to virtually explore the globe while playing.
- **Socially Connected Gaming:** Incorporating social features into smartphone games, such as the ability to compete with friends and share scores on social media platforms, enhances player engagement and creates a sense of community.

### Who This Affects Most

- **Mobile Gaming:** The mobile gaming industry can capitalize on the popularity of celebrity-branded games like the Shakira game to create more immersive and engaging experiences for players.
- **Tourism and Travel:** The tourism and travel industry can leverage global exploration games to showcase various destinations and attract potential visitors.
- **Social Media and Networking:** Social media and networking platforms can collaborate with smartphone game creators to integrate social features and drive user engagement.

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