# Stylish Snapshot Packaging 'Shaking Has No Effect' is a Must-Have Photography Box for Hipsters By Amelia Roblin | Published 2012-05-25 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/shaking-has-no-effect References: [packagingoftheworld](http://www.packagingoftheworld.com/2012/05/shaking-has-no-effect-concept.html) & [saywhat-studio](http://www.saywhat-studio.com/projets/shaking/) For those who still enjoy printed pictures, their photographs frequently find themselves in office store envelopes and boxes, long awaiting arrangement in an album or some improved means of organization. 'Shaking Has No Effect' was designed by the Say What Studio to store 300 instant photos taken with a [Fujifilm](https://www.trendhunter.com/trends/instax-mini-99) Instax Mini 7s throughout 2011. It embodies a clever and very creative way to label and protect one's precious snapshots. This cool black box looks quite like the packaging for a camera or a container one might buy to stash his pictures, but a close look at the text will show you that it's been customized and quite specific. 'Shaking Has No Effect' might inspire others to craft their own cases for their treasured 2-D memories. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 47% | Activity: 7% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Creative Photo Storage:** The trend of developing customized photo storage solutions with unique designs for individuals to store their precious photography collections. - **Personalized Labels:** The trend of designing customized and specifically labeled boxes or packages to store personal items and belongings. - **Photography Memorabilia:** The trend of creating personalized and unique keepsakes for photography enthusiasts to cherish their memories. ### Who This Affects Most - **Photography:** The photography industry can develop new packaging and storage solutions with aesthetically pleasing designs to appeal to consumers who want to keep their physical collections organized and labeled. - **Stationery and Office Supplies:** The stationery and office supplies industry can provide customized and unique packaging solutions to keep personal belongings or memories organized and stored appropriately. - **Gifts and Souvenirs:** The gifts and souvenirs industry can create personalized and innovative keepsakes for photography enthusiasts and people looking to store their memories in a unique way. ## Related on Trend Hunter - [Charming Retro Storage](https://www.trendhunter.com/trends/floppy-disk-inspired-sd-card.md) - [Modernized Folding Instant Cameras](https://www.trendhunter.com/trends/nextstep-sx100.md) - [Miniature Photo Display Screens](https://www.trendhunter.com/trends/autoheart-picpak-digital-frame.md) - [Vintage-Inspired Instant Cameras](https://www.trendhunter.com/trends/instax-mini-99.md) - [Retro-Tinged Polaroid Cameras](https://www.trendhunter.com/trends/square-sq40.md) - [Storage Box-Transformed Furniture](https://www.trendhunter.com/trends/chunks-and-blocks.md) - [Adorable Mini Instant Cameras](https://www.trendhunter.com/trends/retro-digital-toy-camera.md) - [Mini Camera Collectibles](https://www.trendhunter.com/trends/charmera.md) - [Sculptural Scrolling Photo Frames](https://www.trendhunter.com/trends/flash-back-device-concept.md)