# Multi-Textured Dessert Shakes White Castle's Shake Parfaits Have Cookie or Butter Cake Bits By Laura McQuarrie | Published 2023-04-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/shake-parfaits References: [brandeating](https://www.brandeating.com/2023/04/white-castle-rolls-out-new-shake-parfaits.html) & [order.whitecastle](https://order.whitecastle.com/OrderNow/home)  The creaminess of a shake and the rich texture of parfaits come together in [White Castle's](https://www.trendhunter.com/trends/white-castle-dirty-drinks) new Shake Parfaits. These limited-time frozen desserts are ready to be enjoyed in two decadent varieties, Caramel Butter Cake or Oreo Cookie. Both of these frozen desserts alternate between smooth and texture-rich layers. While the Caramel Butter Cake variety features butter cake crumbles made from White Castle's Gooey Butter Cake on a Stick, the [Oreo Cookie Shake Parfait](https://www.trendhunter.com/trends/oreo-cookie-peppermint-concrete) is enhanced with cookie pieces. [Multi-textured desserts and snacks](https://www.trendhunter.com/trends/hagendazs-debuts) are popular among people who are seeking out more dynamic and interesting flavor experiences. By incorporating a variety of textures such as crunchy, creamy and chewy, dessert makers are delivering more satisfying and memorable culinary experiences for customers. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 63% | Activity: 80% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Multi-textured Desserts:** The trend towards multi-textured desserts and snacks presents an opportunity for disruptive innovation in the dessert industry. - **Alternative Texture Incorporation:** The trend towards alternative texture incorporation in shakes and parfaits presents an opportunity for disruptive innovation in the beverage industry. - **Memorable Culinary Experiences:** The trend towards more satisfying and memorable culinary experiences presents an opportunity for disruptive innovation in the food industry. ### Industries Being Reshaped - **Dessert:** The dessert industry can capitalize on the trend towards multi-textured desserts and snacks by innovating new products and flavor combinations. - **Beverage:** The beverage industry can capitalize on the trend towards alternative texture incorporation in shakes and parfaits by exploring new texture combinations and ingredients. - **Food:** The food industry can capitalize on the trend towards more satisfying and memorable culinary experiences by introducing innovative cooking techniques and unconventional flavor pairings. ## Related on Trend Hunter - [Summertime Dessert Milkshakes](https://www.trendhunter.com/trends/shake-shack-shake.md) - [Limited-Edition New Year Milkshakes](https://www.trendhunter.com/trends/new-shake-shack-shakes.md) - [Triple Chocolate Custard Shakes](https://www.trendhunter.com/trends/triple-chocolate-brownie-shake.md) - [Handcrafted Chocolate-Packed Shakes](https://www.trendhunter.com/trends/milkshake-factory.md) - [Crunchy Seasonal Cookie Milkshakes](https://www.trendhunter.com/trends/oreo-candy-cane-milkshake.md) - [Brownie-Inspired QSR Shakes](https://www.trendhunter.com/trends/burger-king-shakes.md) - [Sprinkle Cookie-Inspired Shakes](https://www.trendhunter.com/trends/sprinkle-cookie-shake.md) - [Cafe-Inspired Milkshakes](https://www.trendhunter.com/trends/shake-shack-shakes.md) - [Sweet White Chocolate Shakes](https://www.trendhunter.com/trends/white-chocolate-shake.md)