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# Artisanal Kale Pastas
Sfoglini Intorduces Two New Pastas, 'Kale Penne' and 'Turmeric Reginetti'

By Niko Pajkovic | Published 2022-05-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sfoglini
References: [nosh](https://www.nosh.com/news/2022/notable-new-products-keto-friendly-ice-cream-jalapeno-cheddar-popcorn-and-cocomelon-snack-bars) & [sfoglini](https://www.sfoglini.com/)

![Artisanal Kale Pastas](https://cdn.trendhunterstatic.com/thumbs/479/sfoglini.jpeg)

[Sfoglini](https://www.trendhunter.com/trends/limitededition-pasta-shape), an artisanal food brand founded by Chef Steve Gonzalez, has launched two new pasta products, 'Kale Penne' and '[Turmeric Reginetti](https://www.trendhunter.com/trends/raw-turmeric-procollagen-shot).'

The new Turmeric Reginetti arrives in a unique ribbon shape and features ruffled sides. According to the company, this specific pasta was made in collaboration with [Diaspora Co.](https://www.trendhunter.com/trends/padma-lakshmis-gunpowder), a boutique single-origin spice brand. Meanwhile, the Kale Penne is -- as its name suggests -- made from premium kale. As a result, it features a pleasant leafy green hue. In addition, the Kale Penne was featured in Sfoglini’s May Pasta of the Month Club.

The Kale Penne will beaviable to purchase online from the company's website this June, while the new Turmeric Reginetti won't go on sale to the public until September, though it will be featured as the brand's June Pasta of the Month.

Image Credit: Sfoglini

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 17% | Activity: 45% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Artisanal Kale Pasta:** Artisanal food brands can incorporate unique ingredients like kale into their pasta products to create a new market niche.
- **Collaborations with Boutique Spice Brands:** Collaborations with related industries like spice brands can add value to artisanal food products and increase customer appeal.
- **Monthly Subscription Services:** Monthly subscription services, like Sfoglini’s Pasta of the Month Club, can increase customer loyalty and provide a steady stream of revenue for artisanal food brands.

### Who This Affects Most

- **Food and Beverage:** Innovations in the artisanal food industry, such as incorporating unique ingredients like kale into pasta products, can create a new market segment and drive sales.
- **Spice:** Collaborations with artisanal food brands, like Diaspora Co.'s partnership with Sfoglini for their Turmeric Reginetti pasta, can increase brand awareness and offer cross-promotion opportunities.
- **Subscription Services:** Monthly subscription services, like Sfoglini's Pasta of the Month Club, have disruptive potential by creating a steady revenue stream and building customer loyalty.

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