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# Hand-Finished Oak Wood Furniture
Zaha Hadid Design & Karimoku Furniture Drop the SEYUN Collection

By Amy Duong | Published 2023-05-03 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/seyun-collection
References: [design-milk](https://design-milk.com/the-seyun-furniture-collaboration-has-been-galvanized/) & [redirect.viglink](https://redirect.viglink.com/?format=go&jsonp=vglnk_168312127603210&key=6ab1d62aaf9dbafae96546ba3ca1b2ac&libId=lh7kmyx30100x1tt000ULijzbyujp&loc=https%3A%2F%2Fdesign-milk.com%2Fthe-seyun-furniture-collaboration-has-been-galvanized%2F&gdprConsent=CPgyVIAPpv0QAADABBENC-CsAP_AAH_AAAAAIBoF5C5URSFD4GJsIJIUIAEXwFAAAGAgDgQBA4AASBCAMAwEkAAAEAAAIAAAAAAAIAIAAAAACAkAAAAAQIAAIQAAAAQAIAAAIAAAAAAAEAAAAAgAAoAAEAAAAAAAAAAAgAAAAAIAQAAAAAAAAQAAAAAAAAAAAAAAAAAAQAAAQAAAAIHyIF5C5URSFDYGBsIJIUIAEXQFAAAGAgDgABAwAACBCAMAwAkAAAAAAAIAAAAAAAIAIAAAAAAAkAAAAAQIAAIQAAAAQAIAAAIAAAAAAAEAAAAAgAAoAAEAAAAAAAAAAAgAAAAAIAQAAAAAAAAQAAAAAAAAAAAAAAAAAAQAAAQAAA.YAAAAAAAA4AA&gdprApplies=true&v=1&out=https%3A%2F%2Fzhd.karimoku.com%2F&ref=https%3A%2F%2Fdesign-milk.com%2F&title=The%20SEYUN%20Furniture%20Collaboration%20Has%20Been%20Galvanized&txt=%3Cstrong%3ESEYUN%3C%2Fstrong%3E)

![Hand-Finished Oak Wood Furniture](https://cdn.trendhunterstatic.com/thumbs/504/seyun-collection.jpeg)

[Zaha Hadid Design](https://www.trendhunter.com/trends/seyun) works in collaboration with [Karimoku Furniture](https://www.trendhunter.com/trends/karimoku-research) on the new [SEYUN](https://www.trendhunter.com/trends/zaha-hadid-and-karimoku) collection which was introduced recently during this year's Milan Design Week. The capsule is made up of a chair, an armchair, and a table that are constructed with different dimensions. It highlights the design language true to Hadid and uses oak wood that uses machine-made processes with hand-finished details.

Director of Zaha Hadid Design Woody Yao speaks about the new collection, stating “We are delighted to see our collaboration with Karimoku Furniture continuing so fruitfully, each piece of the SEYUN collection is the result of the truly osmotic process between designers and manufacturers. Our teams worked together at every stage of the project, mutually exchanging skills and expertise, discussing ideas and finding solutions, both formally and technically."

Image Credit: Masaki Ogawa

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 33% | Activity: 5% | Freshness: 16%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign)

## Key Themes

### Why This Trend Is Growing

- **Hand-finished Furniture:** There is a growing demand for hand-finished and custom-designed furniture that enables users to have a more personalized experience.
- **Collaborative Design Processes:** Collaboration between furniture designers and manufacturers can lead to innovation in design, as well as technical and formal solutions.
- **Sustainable and Long-lasting Furniture:** Increasingly, consumers have a growing consciousness about sustainability and are looking for furniture that will last longer and be environmentally friendly.

### Industries Being Reshaped

- **Furniture Manufacturing:** Furniture manufacturers can explore hand-finished methodologies to create personalized furniture that adds value to their products.
- **Interior Design:** Interiors designers can leverage collaboration between furniture designers and manufacturers to create innovative, bespoke interior designs for their clients.
- **Sustainable Industries:** Sustainable industries can create more eco-friendly and long-lasting products, and leverage this to increase sales in the growing sustainability-conscious market.

## Related on Trend Hunter

- [Distinctive Wooden Furniture Series](https://www.trendhunter.com/trends/seyun.md)
- [Tech-Enhanced Furniture Collections](https://www.trendhunter.com/trends/zaha-hadid-and-karimoku.md)
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- [Contemporary Collaborative Luxe Furniture](https://www.trendhunter.com/trends/ann-demeulemeesterserax.md)
- [Architect-Designed Thoughtful Furniture Collections](https://www.trendhunter.com/trends/norman-foster2.md)
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