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# Suicidal Fashion Films
The Placebo/Love Drops Video by Bless By Bless is a Morbid Tale of Love

By bless Mazarura | Published 2012-02-16 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/sexy-short-film-on-sucide-and-love
References: [youtube](http://www.youtube.com/watch?v=miMsdZYTZmw) & [blessbybless](http://www.blessbybless.com/home.html)

In this short film, fashion designer Blessing Mazarura not only entertains us with a creative storyline and tantalizing visuals, but he also educates and makes a social statement on love and suicide. The irony of a woman so desperate for love she overdoses on it and various bottles of 'hope pills' is intriguing to say the least. It’s an almost contradictory but brilliant parallel, after all a desperate yearning for love or attention can be fatal when it is not attained.

Seeing as February is the month of love, this is a fun an innovative video for all to enjoy. So beyond the beautiful models, the sexy imagery and the edgy fashion seen in the creation, the message is strong and simple: “Someone out there probably needs your love right now, so make the call”.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 54% | Activity: 29% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Viral](https://www.trendhunter.com/viral)

## Key Themes

### What Makes This Trend Stand Out

- **Morbid Love Stories:** There is an opportunity for brands to create morbid love stories in fashion films, provoking thought and sparking conversations.
- **Socially Conscious Fashion:** Fashion designers can use their creations to educate and make social statements, addressing important issues like love, suicide, and mental health.
- **Contradictory Messaging:** Disruptive innovation opportunities lie in creating fashion films with contradictory messaging that sparks intrigue and captures audience attention.

### Sectors Adopting This

- **Fashion Film Production:** The production industry for fashion films can embrace the concept of morbid love stories and create visually captivating narratives that push boundaries.
- **Fashion Design:** Fashion designers have the opportunity to use their designs as a medium for social commentary, shedding light on important topics and connecting with conscious consumers.
- **Mental Health Awareness:** The mental health industry can collaborate with fashion brands and filmmakers to raise awareness about suicide prevention and create impactful artistic expressions.

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