# Super Censorship Pranks LG LGenious Pushes For NO Sex or Profanity on TV By Nika Kubiak | Published 2009-03-29 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/sex-profanity-filter-on-tv References: [lgenius](http://www.lgenius.com/en-gb/pages/display/video) April Fools is near, and to prep for it, [LG](https://www.trendhunter.com/trends/lg-signature-oled-t) is taking marketing to the next level. Is the future holding more censored TV? Kwan Kim, LG’s head of Research and Development, informed viewers about extreme new TV advancements. Features will include: **Swear Words Replacement**: Intelligently replacing all swear words with baby laughter or eerie silence. **Happy Time**: When your favorite program is too sad, they’ll have a feature that adds images of cute animals. **Family Time**: This feature turns any sexual scene into cartoon network. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 11% | Activity: 82% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Publicity Stunts](https://www.trendhunter.com/publicitystunts) ## Key Themes ### Key Themes Behind This Trend - **Censored TV:** The trend of censored TV will create opportunities for companies that can develop advanced censorship technologies. - **Intelligent Swear Word Replacement:** The trend of replacing swear words with intelligent algorithms will create opportunities for companies that can create effective and accurate systems. - **Interactive TV Features:** The trend of interactive TV features like Happy Time and Family Time will create opportunities for companies that can develop engaging and entertaining features. ### Where This Applies - **TV and Entertainment Industry:** The TV and entertainment industry can leverage the trend of censored TV to create more family-friendly content. - **Technology Industry:** The technology industry can develop intelligent algorithms for swear word replacement to cater to the growing trend of censored TV. - **Advertising Industry:** The advertising industry can create new interactive ads that take advantage of the trend of interactive TV features like Happy Time and Family Time. ## Related on Trend Hunter - [Fictional AI-Powered Condoms](https://www.trendhunter.com/trends/manforce-condoms.md) - [Wireless Transparent Oled TVs](https://www.trendhunter.com/trends/lg-signature-oled-t.md) - [Ultra-Thin Wireless TVs](https://www.trendhunter.com/trends/oled-evo-w6.md) - [AI-forward home brand visions](https://www.trendhunter.com/trends/ai-in-action.md) - [Transparent TV-Speaker Hybrids](https://www.trendhunter.com/trends/lg-dukebox.md) - [Voice-Controlled Wireless Screens](https://www.trendhunter.com/trends/signature-oled-m.md) - [Micro Illumination TV Ranges](https://www.trendhunter.com/trends/lg-micro-rgb.md) - [Simple Senior-Friendly Televisions](https://www.trendhunter.com/trends/lg-easy-tv.md) - [Cheeky Family-Friendly Swearing Campaigns](https://www.trendhunter.com/trends/youll-swear-by-them.md)