# Parasite-Fighting Fashion Sevenly and End7 Unite to End Worm-Created Diseases in the Third World By Jennifer Gosnell | Published 2013-07-31 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/sevenly-and-end7 References: [sevenly.org](http://www.sevenly.org/hookworm) & [end7.org](http://www.end7.org) Sevenly and End7 unite this week to defeat worm-created tropical diseases that affect the lives of half a billion people in developing countries. Hookworm, ringworm, whipworm and others, seven in total, are responsible for the discomfort, pain, blindness, malnutrition and deaths of people in third world nations. For only 50c, all seven of these diseases can be treated and prevented for a year. As with every Sevenly campaign, $7 of proceeds from their campaign shirts goes towards the cause, in this case, End7. This $7 is set to dramatically change the lives of 14 people around the world. These [seven neglected tropical diseases](https://www.trendhunter.com/trends/charm-collection) (NTDs) are treatable, and your purchase can make a life-altering difference. Make sure to check out the beautiful native headdress featured on this week's campaign shirts. **Contact Information** Sevenly [Website](http://sevenly.org) Sevenly on [Twitter](http://twitter.com/sevenly) Sevenly on [Facebook](http://facebook.com/sevenly) End7 [Website](http://end7.org) End7 [Twitter](http://twitter.com/end_7) End7 [Facebook](http://facebook.com/endseven) ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 39% | Activity: 88% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Activism](https://www.trendhunter.com/activism) ## Key Themes ### What Makes This Trend Stand Out - **Parasite-preventing Fashion:** Opportunity to create clothing and accessories designed to protect against parasites and other tropical diseases. - **Socially Responsible Marketing Campaigns:** Opportunity to create marketing campaigns that raise awareness about neglected tropical diseases and encourage consumers to make a difference. - **Affordable and Accessible Healthcare:** Opportunity to develop low-cost treatments and vaccines for neglected tropical diseases and improve healthcare access in developing countries. ### Sectors Adopting This - **Fashion:** Fashion brands can incorporate parasite-preventing features into their products and partner with organizations to contribute to social causes. - **Marketing and Advertising:** Marketing and advertising agencies can develop socially responsible campaigns that drive awareness and action on neglected tropical diseases. - **Healthcare:** Pharmaceutical companies and healthcare providers can leverage technology to develop new treatments and increase access to healthcare in developing countries, ultimately reducing the spread and impact of neglected tropical diseases. ## Related on Trend Hunter - [Awareness-Raising Apparel](https://www.trendhunter.com/trends/hats-for-hope-movement.md) - [Brand-Led Endangered Animal Programs](https://www.trendhunter.com/trends/endangered-animal-program.md) - [Mosquito Safety Campaigns](https://www.trendhunter.com/trends/mosquito-joe.md) - [All-Season Merino Tees](https://www.trendhunter.com/trends/ethical-merino-tshirt-from-new-zealand.md) - [Life-Saving Nail Stickers](https://www.trendhunter.com/trends/beauty-spotters.md) - [Viral Oversized Waistband Hoodies](https://www.trendhunter.com/trends/unfinished-apparel.md) - [Elephant-Inspired Charitable Fashion Lines](https://www.trendhunter.com/trends/elephant-family-usa.md) - [Health Awareness Undergarments](https://www.trendhunter.com/trends/underaware.md) - [Branded Warm Clothing Donations](https://www.trendhunter.com/trends/heart-of-lifewear.md)