# Customizable Aroma Diffusors The Seula Choi Scent Presso Allows You to Create Curious Smells By Romina S. Cortellucci | Published 2012-06-26 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/seula-choi-scent-presso References: [wgsn-hbl.blogspot](http://wgsn-hbl.blogspot.ca/2012/06/scent-presso-by-seula-choi.html) & [seulachoi](http://www.seulachoi.com/) Give your nose a rare scent opportunity using the Seula Choi Scent Presso. Inspired by from the scent created off of freshly brewed coffee, the RCA student Seula Choi crafted this diffuser to brew scents. As Choi states on her website, the "Scent Presso allows you to smell a variety of enticing aromas through a minimal heating process." The diffuser provides the user with the ability to create their own [scent recipes](https://www.trendhunter.com/trends/deepscent-ai) using a variety of [natural ingredients](https://www.trendhunter.com/trends/scent-molecules). One could infuse a room with wood, milk, ground pepper, lemon, or any countless number of combinations. Choi even experiments with the scent of human hair -- with the Scent Presso, anything is possible. By creating your own odors, the Seula Choi Scent Presso allows you to imprint your scent memory with a truly customizable experience. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 51% | Activity: 27% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### Key Themes Behind This Trend - **Customized Aroma Diffusers:** More companies are expected to create aroma diffusers that allow customization of scent recipes using natural ingredients. - **Personalized Scents:** The development of customized aroma diffusers, such as the Seula Choi Scent Presso, will pave the way for the market of personalizad scents. - **Innovative Heating Process:** The development of aroma diffusers using minimal heating processes, as seen in the Seula Choi Scent Presso, will continue to drive innovation in the industry. ### Where This Applies - **Home Decor and Fragrance:** The home decor and fragrance industry will benefit from the development of aroma diffusers, such as the Seula Choi Scent Presso, by offering customizable and personalized home fragrances. - **Cosmetics and Beauty:** Companies in the cosmetics and beauty industry can incorporate innovative heating processes, like those seen in the Seula Choi Scent Presso, into their skincare products. - **Hospitality:** Hotels and resorts can benefit from offering the Seula Choi Scent Presso in guest rooms, providing a customizable and personalized aroma experience for guests. ## Related on Trend Hunter - [In-Shower Aromatherapy Systems](https://www.trendhunter.com/trends/scentxpresso.md) - [Sensory Home Diffusers](https://www.trendhunter.com/trends/aroma-diffuser-1.md) - [Luxurious Fragrance Diffusers](https://www.trendhunter.com/trends/mini-pro-scent-diffuser.md) - [Artful Aromatic Diffusers](https://www.trendhunter.com/trends/wooden-diffuser.md) - [State-of-the-Art Retail Fragrance Dispensers](https://www.trendhunter.com/trends/stateoftheart-fragrance-dispenser.md) - [Smart Car Diffusers](https://www.trendhunter.com/trends/olfapure-7300.md) - [Mood-Enhancing Aromatherapy Devices](https://www.trendhunter.com/trends/memoraphy.md) - [Smart Scent Diffusers](https://www.trendhunter.com/trends/airia-by-febreze.md) - [Illuminating Aroma Diffusers](https://www.trendhunter.com/trends/aroma-diffusers.md)