# Women Attacking Men Seth Rogen Gets Screwed by a Beautiful Model for Arena By Ayman | Published 2009-04-25 | Naughty Source: Trend Hunter, https://www.trendhunter.com/trends/seth-rogen-arena References: [kennethcappello](http://kennethcappello.com) & [arenamagazine](http://www.arenamagazine.co.uk) [Hollywood](https://www.trendhunter.com/trends/new-england-ipa) star Seth Rogen was recently captured by rising photographer Kenneth Cappello for Arena Magazine. The October 2008 issue of the British men's magazine featured Seth Rogen in a very [racy photo shoot](https://www.trendhunter.com/trends/mwcurated) with a hot female model. The beautiful model roughs the funny man up, steps on him and kinda screws him. **Implications** - The most provocative lesson to be gleaned from this racy photoshoot is the way in which it takes a [popular celebrity](https://www.trendhunter.com/trends/eva-green) and turns the tables on him in order to generate controversy, and profound interest. This kind of approach is definitely something that would make an advertising campaign something that made a lasting impression on consumers for an extended period of time. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 78% | Activity: 57% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty) ## Key Themes ### What Makes This Trend Stand Out - **Celebrity Role Reversal:** Exploring the trend of taking popular celebrities and reversing their roles to generate controversy and interest in advertising campaigns. - **Provocative Photoshoots:** The trend of creating racy and controversial photoshoots to captivate audiences and make a lasting impression in advertising. - **Controversial Advertising Campaigns:** Utilizing provocative concepts and imagery to spark controversy and profound interest in advertising campaigns. ### Sectors Adopting This - **Fashion and Photography:** Opportunities for disruptive innovation in the fashion and photography industry by pushing boundaries with provocative photoshoot concepts. - **Advertising and Marketing:** Disruptive innovation opportunities in the advertising and marketing industry by challenging traditional norms and generating controversy through provocative campaigns. - **Celebrity Endorsements:** Exploring disruptive innovation opportunities in the celebrity endorsement industry by reversing roles and creating controversial narratives to capture audience attention. ## Related on Trend Hunter - [Redefined Masculinity Branding](https://www.trendhunter.com/trends/tough-guys-soft-sweaters.md) - [Humorous Mens Fragrance Campaigns](https://www.trendhunter.com/trends/axe-campaign.md) - [Mock Social Good Fashion Ads](https://www.trendhunter.com/trends/not-models-own.md) - [Hilarious Male Grooming Ads](https://www.trendhunter.com/trends/manscaped-and-pete-davidson.md) - [Satirical Feminist-Forward Ads](https://www.trendhunter.com/trends/underpaid-women.md) - [Pottery-Focused Actor Experiences](https://www.trendhunter.com/trends/seth-rogen-and-airbnb.md) - [Comedian-Backed Razor Campaigns](https://www.trendhunter.com/trends/bic-easyrinse-razor.md) - [Exclusive Celebrity-Backed Ashtrays](https://www.trendhunter.com/trends/gloopy-ashtray-1.md) - [Anti-Gender Violence Campaigns](https://www.trendhunter.com/trends/antigender-violence-campaign.md)