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# Talk Show Playing Cards
This Dynamic Set of Playing Cards was Created for The Tonight Show

By Laura McQuarrie | Published 2017-08-29 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/set-of-playing-cards
References: [thedieline](http://www.thedieline.com/blog/2017/8/7/jimmy-fallon-playing-cards) & [store.theory11](https://store.theory11.com/products/jimmy-fallon-playing-cards)

theory 11 recently teamed up with The Tonight Show to create a luxurious set of playing cards to celebrate the show, as well as its host, Jimmy Fallon.

The entire pack of playing cards boasts a charming art deco style, while the intricate packaging for the deck of playing cards includes fine details that make reference to the [iconic skyline of New York City](https://www.trendhunter.com/trends/chess-nyc) and Studio 6B. To really make the special-edition deck stand out, The Tonight Show Playing Cards also include a custom-made Ace of Spades, court cards and a Joker.

The premium playing card deck itself is made in the USA with [FSC](https://www.trendhunter.com/trends/fractal-9)-certified paper from sustainable forests and printed with vegetable-based inks and starch-based laminates.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 75% | Activity: 44% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Luxury Playing Cards:** There is a new market opportunity to create more luxurious and sustainable playing cards for high-end consumers.
- **Customized Card Designs:** More opportunities exist to create custom-designed playing cards for individuals or brands looking for unique merchandise. This could be extended to other industries like gaming or entertainment.
- **Eco-friendly Packaging:** The demand for sustainable materials and packaging continues to grow, creating opportunities to develop new packaging solutions for card decks or other products.

### Sectors Adopting This

- **Entertainment:** Customized decks of playing cards could be created for other television shows or movies.
- **Gaming:** Personalized playing cards could also be marketed to gaming enthusiasts and could include unique elements like in-game bonuses or designs.
- **Retail:** Luxurious, eco-friendly playing cards can be marketed as unique gifts in stores that cater to high-end consumers or tourists.

## Related on Trend Hunter

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