# Kids Show Cosmetics Collections The Sesame Street x wet n wild Collection is Nostalgic and Fun By Michael Hemsworth | Published 2023-03-31 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/sesame-street-x-wet-n-wild References: [drugstorenews](https://drugstorenews.com/wet-n-wild-goes-down-memory-lane-sesame-street) & [wetnwildbeauty](https://www.wetnwildbeauty.com) The Sesame Street x wet n wild collection has been unveiled as a limited-edition range of cosmetics perfect for nostalgic consumers to pick up this spring to enhance their regimes. The collect includes a series of cosmetics, accessories and tools that showcase main characters including Big Bird, Elmo, Abby Cadabb, Oscar the Grouch and more. The collection includes the Me Love [Cookie](https://www.trendhunter.com/trends/hard-candy-x-girl-scouts)! Lip Scrub, Save The Day Lip Mask, B Is For Banana Loose Setting Powder, Let’s Play Together Complexion Trio, 123 Sesame Street [Eye](https://www.trendhunter.com/trends/new-svr-launches) and Face Palette, Happy To Be Me Lip Gloss and much more. The Sesame Street x wet n wild collection is arriving in-store and online from [Walmart](https://www.trendhunter.com/trends/wet-n-wild-beauty-x-disney) with additional launches at more retailers taking place through April. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 61% | Activity: 75% | Freshness: 15% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Character-themed Cosmetics Collections:** Opportunity for cosmetics brands to tap into nostalgia of consumers by launching character-themed collections. - **Limited-edition Cosmetic Collections:** Opportunity for cosmetics brands to create limited-edition collections to generate hype and exclusivity amongst consumers. - **Childhood Nostalgia Products:** Opportunity for brands to tap into consumers' desires for products that remind them of their childhood experiences. ### Sectors Adopting This - **Cosmetics:** Cosmetics industry can create character-themed or limited-edition collections to tap into nostalgia and create exclusivity. - **Retail:** Retail industry can benefit from stocking limited-edition, nostalgia-inducing products as they generate hype and customer loyalty. - **Entertainment:** Entertainment industry can collaborate with cosmetics brands to create character-themed collections and tap into nostalgic consumer base. ## Related on Trend Hunter - [Spooky Holiday Cosmetics](https://www.trendhunter.com/trends/wet-n-wild-beauty-x-disney.md) - [Children's Show Makeup Collaborations](https://www.trendhunter.com/trends/glisten-cosmetics-x-teletubbies-collection.md) - [Collaboration Kids Show Fashions](https://www.trendhunter.com/trends/kith-x-sesame-street-collection.md) - [Plush-Inspired Sensorial Cosmetics](https://www.trendhunter.com/trends/ulta-beauty-x-squishmallows.md) - [Fantasy-Comedy Makeup Collabs](https://www.trendhunter.com/trends/colourpop-x-dreamworks-shrek.md) - [Playful Cosmetic Collections](https://www.trendhunter.com/trends/clinique-x-crayola.md) - [Whimsically Witchy Cosmetic Collections](https://www.trendhunter.com/trends/kiss-wickedinspired-collection.md) - [Comedy Horror Cosmetics](https://www.trendhunter.com/trends/nyx-cosmetics-x-wednesday.md) - [Movie-Musical Skincare Collabs](https://www.trendhunter.com/trends/wicked-x-beekman-1802.md)