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# Sour Berry Sesame Bars
Naura Foods' Bio Sesame Snaps with Maqui Spotlight a Sour Berry

By Laura McQuarrie | Published 2018-01-29 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sesame-bars
References: [bakingbusiness](http://www.bakingbusiness.com/Multimedia/Slideshows/2018/1/ISM-New-Products-2018/4.aspx?TipID=3) & [zdrowazywnosc.pl](http://zdrowazywnosc.com.pl/index.php?products=product&prod_id=73541&comment=add)

Naura Foods recently added to its line of organic, vegan sesame bars with two all-new flavors: Coconut and Maqui. While the Bio Sesame Snaps with Coconut combine white sesame seeds with coconut flakes, the Bio Sesame Snaps with Maqui spotlight a [sweet and sour berry](https://www.trendhunter.com/trends/bear-fruit-snack) that is indigenous to Chile. The colorful berries are said to be comparable in taste to blackberries and raspberries, plus also offering the benefits of superfruits to the body.

The incredible, [antioxidant-rich maqui berry](https://www.trendhunter.com/trends/oakberry-sorbet) is said to boast anti-aging and anti-inflammatory properties, as well as the ability to boost one's metabolism, heart health and digestion, among numerous other benefits.

At the same time this super fruit is emerging in a number of food products, it is also breaking into the world of skincare as a powerfully potent ingredient.

## Trend Insights (Trend Hunter)

- Score: 1.0/10
- Popularity: 19% | Activity: 2% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What Makes This Trend Stand Out

- **Superfruit Emergence:** The emergence of superfruits in food and skincare products presents opportunities for businesses to capitalize on the health and wellness trend.
- **Organic, Vegan Snacks:** Organic, vegan sesame bars continue to be a popular snack, presenting opportunities for businesses to develop new flavors and types of snacks.
- **Functional Ingredients in Skincare:** The use of functional ingredients such as maqui berries in skincare products presents opportunities for businesses to develop new and innovative skincare products that cater to the health and wellness trend.

### Sectors Adopting This

- **Food Manufacturing:** Food manufacturers can capitalize on the emergence of superfruits by incorporating them into new products, such as snacks and beverages.
- **Snack Industry:** The popularity of organic, vegan snacks presents opportunities for snack companies to develop new products to cater to health-conscious consumers.
- **Skincare Industry:** The use of functional ingredients such as maqui berries in skincare products presents opportunities for skincare companies to develop new and innovative skincare products that cater to the health and wellness trend.

## Related on Trend Hunter

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- [Seed-Based Snack Bites](https://www.trendhunter.com/trends/superseed-snack-clusters.md)
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