# Fascinating Fairytale Packaging Seryab Mineral Water for Kids Sparks Inpsiration & Imagination By Jaime Neely | Published 2011-07-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/seryab-mineral-water References: [thedieline](http://www.thedieline.com/blog/2011/7/8/seryab-for-kids.html) & [seryab.ru](http://www.seryab.ru/) Russian folktales were the inspiration behind these immaculate [package designs](https://www.trendhunter.com/trends/good-to-read) for Seryab Mineral Water for kids. Seryab Mineral Water, a premium natural mineral water from Russia, has recently released a series of [collectible bottle designs](https://www.trendhunter.com/trends/collectible-spirits-bottle) for children to drink and collect. The bottles are covered in vibrant colors and images of different characters and creatures from classic Russian folktales, including the Swan-Princess, a beautiful Mermaid, Sadko the Seafarer and Ilya of Muron, who is a beautiful, big orange bird. This creative packaging of the Seryab Mineral Water is an innovative way to educate children on their country's rich culture and heritage while enjoying a refreshing sip of water. **Implications** - Products that can educate, inspire or give back to their buyers in a variety of different ways will see great returns in today's market. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 39% | Activity: 36% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Collectible Kids' Packaging:** Collectible packaging is a great way to engage children and increase brand loyalty. - **Cultural Education:** Products that educate consumers on their heritage or culture can provide a unique selling proposition. - **Imaginative Design:** Creative packaging designs can set products apart from competitors and attract consumers. ### Sectors Adopting This - **Beverage:** Innovative packaging designs can enhance brand identity and increase sales in the beverage industry. - **Children's Products:** Collectible packaging can increase brand loyalty and engagement among children. - **Tourism:** Products that educate consumers on cultural heritage could drive tourism in related industries. ## Related on Trend Hunter - [Cartoon-Branded Aluminum Water Packaging](https://www.trendhunter.com/trends/b-water-beverage.md) - [Sparkling Water Anniversary Packaging](https://www.trendhunter.com/trends/spellegrino-and-future-brand.md) - [Anthropomorphized Bath Products](https://www.trendhunter.com/trends/uoga-uoga-kids.md) - [Comic Strip Milk Bottles](https://www.trendhunter.com/trends/seki-milk.md) - [Luminous Beverages Branding](https://www.trendhunter.com/trends/Rithms-Enlite.md) - [Conceptual Craft Beer Bottles](https://www.trendhunter.com/trends/sour-glass.md) - [Child-Focused Bottled Waters](https://www.trendhunter.com/trends/dino-water.md) - [Adorable Cat Milk Cartons](https://www.trendhunter.com/trends/adorable-blue-cat.md) - [Literature-Inspired Packaging Designs](https://www.trendhunter.com/trends/good-to-read.md)