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# Mud-Splattered Model Closeups
Sergio Garcia's Dirt Editorial Highlights Gritty Imagery

By Jana Pijak | Published 2014-08-18 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/sergio-garcia
References: [malemodelscene.net](http://www.malemodelscene.net/fresh-faces/dirt-featuring-sterling-sergio-garcia/) & [prismshots](http://www.prismshots.com)

Sterling at Kim Dawson agency stars in "Dirt", a captivating fashion story by photographer Sergio Garcia's lens. The fresh face is captured in a set of colored and black-and-white portraits that are lensed in a stark studio setting.

Donning a wardrobe of sleeveless tees and [leather jackets](https://www.trendhunter.com/trends/olly-shinder), Sterling shows his diverse range of emotion in this raw and candid image set. Photographer Sergio Garcia captures the model as he poses with [mud and dirt](https://www.trendhunter.com/trends/dirty-looks) that has been splattered all over his body and face.

Grooming and styling for "Dirt" is courtesy of Rick Flores at The Campbell Agency who creates a modern and rugged look for his model. Flores looks to the working man for style inspiration and creates a [masculine image](https://www.trendhunter.com/trends/tough-guys-soft-sweaters) for Sterling.

## Trend Insights (Trend Hunter)

- Score: 3.5/10
- Popularity: 54% | Activity: 43% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What's Driving This Trend

- **Gritty Fashion Photography:** The trend of capturing raw and candid images in a stark studio setting, featuring models covered in mud and dirt.
- **Emotional Expression in Fashion:** The trend of showcasing diverse range of emotions in fashion photography, creating a captivating and authentic visual narrative.
- **Inspiration From the Working Man:** The trend of drawing style inspiration from the working class, creating a modern and rugged look in fashion photography.

### Who This Affects Most

- **Fashion Photography:** Disruptive innovation opportunity: Incorporating unconventional elements like mud and dirt in fashion photography to create unique and impactful visuals.
- **Fashion Modeling:** Disruptive innovation opportunity: Encouraging models to express a broader range of emotions, breaking away from traditional posing and creating a more relatable and authentic image.
- **Fashion Styling:** Disruptive innovation opportunity: Experimenting with the incorporation of rugged and masculine elements, such as inspired by the working class, to redefine contemporary fashion styles.

## Related on Trend Hunter

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- [Disruptive Fashion Art Galleries](https://www.trendhunter.com/trends/dirty-looks.md)
- [Dirty-Resembling Luxe Undergarments](https://www.trendhunter.com/trends/dirty-willy-underwear.md)
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