# Tulletography Sergey Serichenko ‘Margarita' Uses Netting to Weave Storyline By Marissa Brassfield | Published 2009-05-10 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/sergey-serichenko-margarita References: [behance.net](http://www.behance.net/Gallery/Margarita/224002) This gorgeous 'Margarita' photo set by Sergey Serichenko uses [tulle netting](https://www.trendhunter.com/trends/elevated-luxury-tights) to frame his model and weave his storyline together. Each image is a delicate balance of [femininity and strength](https://www.trendhunter.com/trends/zhilyova), of vulnerability and playfulness. It's a haunting mix, and I can't help but think of a ballerina when I see all that tulle. Click through the gallery above to see more images from 'Margarita' by Sergey Serichenko. **Implications** - In today's consumption-hungry culture, companies and businesses often find it challenging to retain the attention and engagement of their consumers for extended periods of time. A simple way to ease the burden of the short attention spans of consumers is by providing them with products that boast [mystifying and inconsistent qualities](https://www.trendhunter.com/trends/tea-for-two-collection). In doing so, clients will be allured by the delayed gratification. ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 8% | Activity: 4% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern) ## Key Themes ### Why This Trend Is Growing - **Mystifying Products:** Opportunity for businesses to create products with mysterious and inconsistent qualities that attract consumers through delayed gratification. - **Feminine Strength:** Trend towards showcasing the delicate balance between femininity and strength, presenting opportunities for fashion, beauty, and photography industries. - **Storytelling Through Netting:** Use of netting as a creative element in visual storytelling, offering opportunities for photographers, designers, and artists to experiment with new techniques. ### Industries Being Reshaped - **Fashion:** Fashion industry can capitalize on the trend of showcasing femininity and strength through designs that embody both qualities. - **Beauty:** Beauty industry can explore the concept of mystifying products to capture consumers' attention and engagement. - **Photography:** Photography industry can experiment with using netting as a storytelling tool, adding depth and intrigue to visual narratives. ## Related on Trend Hunter - [Unique Artistic Books](https://www.trendhunter.com/trends/amusebouche.md) - [Playful Sculptural Collections](https://www.trendhunter.com/trends/afterglow-1.md) - [Delicate Bridal Lingerie Lines](https://www.trendhunter.com/trends/bridal-lingerie-line.md) - [Surrealist Beauty Lines](https://www.trendhunter.com/trends/toiletpaper-magazine.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Intricate Fiber Art Exhibitions](https://www.trendhunter.com/trends/threadwork-women-redefining-fiber-arts.md) - [Intricate Bridal Designs](https://www.trendhunter.com/trends/heli-kalkstein.md) - [Layered Color Textiles](https://www.trendhunter.com/trends/tekla-evelina-severin-and-layered.md) - [Textile Art Installations](https://www.trendhunter.com/trends/olga-de-amaral.md)