# Domesticity-Themed Installations Serena Korda Creates DIY Art Exploring Contemporary Culture By Tiana Reid | Published 2010-08-28 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/serena-korda References: [dazeddigital](http://www.dazeddigital.com/view/default.aspx?Category=22&ArticleID=8221&PageNum=1) & [serenakorda_](http://www.serenakorda.com) Serena Korda is a England-born artist who has delved into the topic of domesticity with her latest piece entitled 'Decosa Traditional, Stockholm Kiefer/pin.' The process for the installation started when she was doing an artist-in-residence program in Klenova, Czech Republic. It was there that Serena Korda discovered Decosa, which is a rare wood-like material that she used for the multi-medium installation. **Implications** - The hybrid of culture and design has brought a new style that contemporary works can't rival. People have a fondness for tradition and retro-themed imagery with a history that modern designer works can't compare to. Reinventing the past will provide the younger audience with something while giving nostalgic value for the older demographic. ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 9% | Activity: 4% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [DIY](https://www.trendhunter.com/diy) ## Key Themes ### Key Themes Behind This Trend - **Domesticity-inspired Art:** Artists are exploring domesticity and traditional materials to create contemporary art that offers nostalgic value for the older demographic and fresh insights for younger audiences. - **Multi-medium Installations:** Art installations that utilize unique materials offer a hybrid of culture and design, creating a new style that contemporary works can't rival. - **Retro-themed Imagery:** The popularity of retro-themed imagery demonstrates a desire for tradition and history that modern designers can address by reinventing the past with a fresh, contemporary perspective. ### Where This Applies - **Art and Design:** New opportunities exist for artists and designers to incorporate traditional materials and domestic themes into their contemporary works, offering a blend of history and modernity that appeals to a broad audience. - **Home Decor:** Consumers seeking a nostalgic feel in their home decor could be inspired by the traditional materials and domestic themes found in contemporary art installations. - **Craft Supplies:** Artists exploring traditional materials may lead to increased demand for unique and hard-to-find materials such as Decosa, providing potential growth opportunities for craft supply companies. ## Related on Trend Hunter - [Nature-Celebrating Installations](https://www.trendhunter.com/trends/nature-predates-man.md) - [Science-Backed Wooden Installations](https://www.trendhunter.com/trends/seed-stories.md) - [Terracotta-Inspired Art Installations](https://www.trendhunter.com/trends/grounded-exhibtion.md) - [Doll-Inspired Modern Installations](https://www.trendhunter.com/trends/pavilions-of-wonder.md) - [Chaos-Insppired Ceramic Installations](https://www.trendhunter.com/trends/ceramic-installation1.md) - [Domestic Design Shows](https://www.trendhunter.com/trends/the-objects-we-live-by.md) - [Nature-Centric Colorful Installations](https://www.trendhunter.com/trends/vole.md) - [Colorful Textile Collaborative Installations](https://www.trendhunter.com/trends/zdora.md) - [Intricate Fiber Art Exhibitions](https://www.trendhunter.com/trends/threadwork-women-redefining-fiber-arts.md)