# Crawling Talismans The Seppie Necklace Features a Blinged-Out Octopus By Robyn Currie | Published 2009-12-27 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/seppie-necklace References: [notcot.org](http://www.notcot.org/post/27319/) & [digbyandiona](http://www.digbyandiona.com/store/show/SON) I love necklaces, especially ones that have potentially obnoxious characters hanging from them. So the Seppie Necklace is especially rad in my books. Designed by Digby and Iona, this [oxidized sterling silver necklace](https://www.trendhunter.com/trends/pretty-weird) has an [octopus that dangles](https://www.trendhunter.com/trends/mini-sculptures) and climbs between the strands. Not just any octopus, this bad boy had [blue diamond eyes](https://www.trendhunter.com/trends/dagger-charm-collection) and a black diamond spot. So, when are you buying a Seppie necklace? **Implications** - Consumers have a strong desire to transcend the quotidian in favor of something unfamiliar. Escapism provides consumers with respite from the tedium of the hyper-rational order of city life. Companies can fuel the imaginations of their consumers by providing opportunities to engage in escapism. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 31% | Activity: 57% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Jewelry](https://www.trendhunter.com/jewelry) ## Key Themes ### Key Themes Behind This Trend - **Blinged-out Accessories:** Opportunities for jewelry companies to design unique and extravagant accessories with expensive gems and material to provide an escape from the mundane - **Whimsical Designs:** Consumers crave designs featuring unusual characters and elements that transport them from the mundane to the enchanting - **Oxidized Sterling Silver:** Growing interest in oxidized sterling silver jewelry may bring innovative designs for non-traditional and edgy accessories ### Where This Applies - **Jewelry:** Jewelry companies can focus on creating unique and extravagant accessories with unusual characters and use oxidized sterling silver instead of traditional metals - **Fashion:** Fashion designers can incorporate whimsical designs into their clothing and accessory collections to cater to consumers' desire for escapism - **Luxury Goods:** Luxury goods companies can cater to consumers seeking unique experiences and provide opportunities for escapism through their products ## Related on Trend Hunter - [Ancient Coin-Inspired Jewelry](https://www.trendhunter.com/trends/talisman-collection.md) - [Bug-Inspired Jewelry](https://www.trendhunter.com/trends/murder-hornet-ring.md) - [Bedazzled Anime Pendants](https://www.trendhunter.com/trends/king-ice-x-pokmon.md) - [High-End Organic Statement Jewelry](https://www.trendhunter.com/trends/s-carter-designs.md) - [Consciously Cool Jewelry](https://www.trendhunter.com/trends/the-art-of-adornment.md) - [Symbolic Jewelry Collections](https://www.trendhunter.com/trends/protect-collection.md) - [Handcrafted Jewelry Brands](https://www.trendhunter.com/trends/pretty-weird.md) - [Enchanting Gemstone Charms](https://www.trendhunter.com/trends/dagger-charm-collection.md) - [Sea-Inspired Mini Sculpture Capsules](https://www.trendhunter.com/trends/mini-sculptures.md)