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# City-Inspired Stationary Projects
UOS ID Designs the Seoul My Soul Project Nodding to Seoul

By Amy Duong | Published 2025-01-22 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/seoul-my-soul
References: [yankodesign](https://www.yankodesign.com/2025/01/21/seoul-my-soul-stationery-collection-pays-tribute-to-iconic-city-landmarks/)

![City-Inspired Stationary Projects](https://cdn.trendhunterstatic.com/thumbs/557/seoul-my-soul.jpeg)

UOS ID presents a look at the [Seoul My Soul](https://www.trendhunter.com/trends/design-seoul-20) project, which is a [stationery merchandise collection](https://www.trendhunter.com/trends/moleskine-x-blackpink) celebrating some of the most iconic landmarks in Seoul. The designs give the build an easily recognizable touch whilst also presenting a practical and useful aesthetic. The four places that comprise the Seoul My Soul project include Dongdaemun, Jongno, Hangang, and Yongsan.

The N Seoul Tower gives visitors a panoramic view of the city and it is transformed into the TONTI pencil sharpener which celebrates the structure. The TADA brings attention to the Han River as it reflects the Han River Bridge Tape dispenser. ISUSI is a toothpick dispenser that reflects the Changing of the Guard ceremony at Gyeongbokgung Palace.

Image Credit: UOS ID

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 43% | Activity: 31% | Freshness: 33%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign)

## Key Themes

### What Makes This Trend Stand Out

- **Landmark-inspired Products:** Incorporating iconic city landmarks into everyday products allows for a unique connection between consumers and the cities they love.
- **Cultural Homage Design:** Designs that pay homage to cultural and historical elements can evoke emotional engagement and foster a sense of pride among consumers.
- **Functional Aesthetic Stationery:** Creating aesthetically pleasing yet functionally effective stationery offers consumers products that enhance both their work and personal environment.

### Sectors Adopting This

- **Tourism Merchandise:** The tourism sector can leverage city-inspired products to enhance visitor experiences by offering memorable and functional souvenirs.
- **Gift and Novelty Goods:** Gift industries can embrace city-themed merchandise to offer unique items that stand out in the marketplace and attract diverse customer interests.
- **Stationery Design:** The stationery industry can innovate by integrating cultural elements into designs, providing added value through exclusivity and personalization.

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