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# Controversially Cerical Scents
Eau de Couvent is Causing Commotion in the Blogosphere

By Sarah JA | Published 2011-04-21 | Naughty
Source: Trend Hunter, https://www.trendhunter.com/trends/sensual-clerical-scent
References: [colette.fr](http://www.colette.fr/#/page/5610/eau-de-couvent/) & [colette.fr](http://www.colette.fr/#/eshop/article/30652128/eau-de-couvent-eau-de-toilette/196/)

The sensually clerical scent is called Eau de Couvent, or “Water of Convent,” and is quite the [unexpected name for a perfume](https://www.trendhunter.com/trends/perfect-nonsense). The story behind this scent goes like this: taken with love, an enamoured nun offered it as a token of her affection to a young officer.

This controversial product was conceived in memory of a crystal bottle found in the tall grass of the Corsican scrub at the foot of the old convent of San Francescu in Nebbio. The sacrilegious memento of a [forbidden love](https://www.trendhunter.com/trends/pure-passion-perfume) mixes [fresh and invigorating scents](https://www.trendhunter.com/trends/dirty-rose) of violets, jasmine and mandarin, “carefully measured for a special moment”. Eau de Couvent comes in a modest glass bottle along with a silver token that resembles a Patron Saint Medal.

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 15% | Activity: 32% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty)

## Key Themes

### What's Driving This Trend

- **Controversial Perfumes:** Opportunities for creating scents that push boundaries and challenge social norms.
- **Sustainable Packaging:** Innovative solutions for environmentally-friendly perfume packaging.
- **Niche Fragrances:** The rise of unique and unconventional fragrances that cater to specific consumer preferences.

### Who This Affects Most

- **Perfume:** Disruptive opportunities in creating bold and unconventional fragrances.
- **Packaging:** Innovations in sustainable and eco-friendly packaging materials for perfumes.
- **Cosmetics:** New product offerings for niche fragrances that cater to the evolving consumer preferences.

## Related on Trend Hunter

- [Mediterranean Escapism-Inspired Fragrances](https://www.trendhunter.com/trends/escapisminspired.md)
- [Cheeky Grandmother-Inspired Fragrances](https://www.trendhunter.com/trends/snif-naughy-nonna.md)
- [Bakery-Scented Perfumes](https://www.trendhunter.com/trends/the-eau-de-croissant.md)
- [Subversive Floral Fragrances](https://www.trendhunter.com/trends/asop-aurner.md)
- [Close-Wearing Fragrances](https://www.trendhunter.com/trends/eau-intimite.md)
- [Loud Luxury Perfumes](https://www.trendhunter.com/trends/a-corps-secret.md)
- [Croissant-Scented Perfumes](https://www.trendhunter.com/trends/eau-de-croissant.md)
- [Water-Inspired Sophisticated Fragrances](https://www.trendhunter.com/trends/acqua-scent.md)
- [Playful Industrial Luxury Perfumes](https://www.trendhunter.com/trends/eau-de-industrie.md)
