# Cushy Interactive Exhibits Sensorium by Les M Both Stimulates and Relaxes the Senses By Meghan Young | Published 2012-08-29 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/sensorium-by-les-m References: [fastcodesign](http://www.fastcodesign.com/1670634/a-cushy-art-exhibition-that-tickles-all-the-senses) & [mudam.lu](http://www.mudam.lu/en/expositions/details/exposition/les-m/) Sensorium by Les M, a design studio founded by Céline Merhand and Anaïs Morel and based in France, is a art exhibit that will tickle all the senses. As though turning visitors into purring cats, they are encouraged to roam around the space freely, rubbing their feet on soft bristle surfaces, smelling lush plants and even wrapping themselves up in a cushioned bed to take a nap. A luxuriously languid installation, it will relax as much as it stimulates. Held at the Mudam [art gallery](https://www.trendhunter.com/trends/design-you-can-feel) in Luxembourg, Sensorium by Les M is comprised of five events and workshops, each devoted to one of the [five senses](https://www.trendhunter.com/trends/sensory-museum). A playful [art installation](https://www.trendhunter.com/trends/phenomena-abu-dhabi), it "provoke[s] interaction and often contain[s] surprises," according to the artists. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 80% | Activity: 17% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### Key Themes Behind This Trend - **Immersive Art Installations:** Artists and designers are creating immersive art installations that stimulate and relax all five senses, offering opportunities for creative experiences and sensory branding. - **Sensorial Marketing:** Sensorium by Les M shows how companies can engage with consumers through sensorial marketing campaigns that create an emotional connection with their brand and products. - **Wellness Tourism:** Art installations and exhibitions like Sensorium by Les M are contributing to the rise of wellness tourism, as travelers seek experiences that promote relaxation and mindfulness. ### Where This Applies - **Art and Entertainment:** As immersive art installations become more popular, there are opportunities for artists and designers to create unique experiences for audiences using multisensory technologies and materials. - **Retail and Advertising:** Retailers and advertisers can use sensorial marketing techniques to create brand experiences that engage consumers through emotional connections and sensory memories. - **Hospitality and Tourism:** Hotels and resorts can offer wellness-oriented experiences to attract visitors seeking relaxation and rejuvenation, tapping into the trend towards wellness tourism. ## Related on Trend Hunter - [Sensory Explorative Art Exhibitions](https://www.trendhunter.com/trends/making-sense-of-color.md) - [Hug-Recreated Art Exhibitions](https://www.trendhunter.com/trends/deep-calm.md) - [Sensorial Textile Exhibitions](https://www.trendhunter.com/trends/sylvie-johnson.md) - [Tactile Material Installations](https://www.trendhunter.com/trends/soft-world-sharp-edges.md) - [Perception-Challenging Art Exhibitions](https://www.trendhunter.com/trends/becoming-familiar.md) - [Wonderous Art Installations](https://www.trendhunter.com/trends/your-psychoacoustic-light-ensemble.md) - [Multi-Sensory Immersive Installations](https://www.trendhunter.com/trends/justine-emard.md) - [Multi-Sensory Sound Installtions](https://www.trendhunter.com/trends/feel-the-sound.md) - [immersive artful bright installations](https://www.trendhunter.com/trends/chroma-installation.md)