# Vibrant Collaborative Design Showrooms Senso Has Opened its First Showroom in LA with Moooi By Amy Duong | Published 2024-08-29 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/senso-1 References: [dezeen](https://www.dezeen.com/2024/08/28/senso-showroom-los-angeles-mooi-promotions/) & [sensofloors](https://www.sensofloors.co.uk/?utm_term=&utm_campaign=PM-UK+POLISHED+CONCRETE&utm_source=adwords&utm_medium=ppc&hsa_acc=5978100700&hsa_cam=18212974004&hsa_grp=&hsa_ad=&hsa_src=x&hsa_tgt=&hsa_kw=&hsa_mt=&hsa_net=adwords&hsa_ver=3&gad_source=1&gclid=Cj0KCQjwh7K1BhCZARIsAKOrVqE4gPR_ccgqF5xwMj-i-xYdNvBhBboPDBUdLjVZZFcXXpQR1iOHI6MaArEZEALw_wcB)  The flooring brand has opened up its [inaugural showroom in Los Angeles](https://www.trendhunter.com/trends/inizio) which is also made to function as a vibrant hub for the local community, harnessing creative work together. The project is collaborative with Dutch design brand [Moooi](https://www.trendhunter.com/trends/immersive-living-room) and it is located in the middle of Culver City. It invites the city's designers, architects, and creatives to connect in person and form meaningful partnerships together. The co-founder of the brand, Marcel Wanders shares the brand's values, "At Moooi, our mission has always been to ignite passion through design. This new space will provide designers with an inspiring canvas to dream fearlessly, push boundaries, and create without constraints. Surrounded by beauty and fuelled by innovation, we aim to unlock the limitless potential of design." Image Credit: Moooi, Senso ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 1% | Activity: 3% | Freshness: 28% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### What's Driving This Trend - **Collaborative Design Hubs:** Spaces designed to function both as showrooms and creative hubs are fostering deeper community engagement and collaboration among local designers. - **Versatile Showroom Spaces:** The integration of multifunctional showrooms is transforming traditional retail models by combining experiential spaces with product showcases. - **Enhanced Community Spaces:** Design showrooms doubling as local community spaces are encouraging meaningful partnerships and networking opportunities amongst industry professionals. ### Who This Affects Most - **Interior Design:** The interior design industry is being redefined by multifunctional showrooms that serve both as retail spaces and creative community hubs. - **Retail:** Retail spaces that incorporate collaborative and experiential elements are reshaping the way brands engage with consumers and creatives alike. - **Real Estate:** The real estate industry is witnessing a shift towards properties that support creative collaboration and multifunctional use within community-centric environments. ## Related on Trend Hunter - [Contemporary Millwork Design Showrooms](https://www.trendhunter.com/trends/madera.md) - [Immersive Living Room Concepts](https://www.trendhunter.com/trends/immersive-living-room.md) - [Discreetly Beautiful Furniture Showrooms](https://www.trendhunter.com/trends/formla.md) - [Rug Brand Flagship Locations](https://www.trendhunter.com/trends/armadillo.md) - [Wood-Focused Showrooms](https://www.trendhunter.com/trends/dinesen-apartment.md) - [New York Furniture Showrooms](https://www.trendhunter.com/trends/porro.md) - [Multi-Brand Showroom Launches](https://www.trendhunter.com/trends/terminal-hq-showroom.md) - [Optimized Designed Showrooms](https://www.trendhunter.com/trends/lammhults.md) - [Customizable Lighting Retail Experiences](https://www.trendhunter.com/trends/luminaire-authentik.md)