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# Clean Label Food Colorings
Sensient Marine Blue Capri Offers an Alternative to FD&C Blue 1

By Michael Hemsworth | Published 2025-04-08 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sensient-marine-blue-capri
References: [foodbev](https://www.foodbev.com/news/sensient-unveils-new-clean-label-alternative-to-blue-1-colour) & [sensient](https://www.sensient.com)

![Clean Label Food Colorings](https://cdn.trendhunterstatic.com/thumbs/566/sensient-marine-blue-capri.jpeg)

The Sensient Marine Blue Capri food coloring has been announced by the brand as an alternative to [FD&C Blue](https://www.trendhunter.com/trends/nestl-usa) 1 food coloring that's suitable for a wide range of applications. The food coloring responds to the needs of manufacturers who are looking to transition to [clean label alternatives](https://www.trendhunter.com/trends/innophos-versacal-bright) in the face of a changing industry and consumer demand. The coloring is reported to be spirulina-based and suitable for a wide range of drinks that have acidic profiles like ready-to-drink (RTD) varieties such as juices, soft drinks, flavored waters and more.

Th Sensient Marine Blue Capri food coloring is reported as a great option for drink flavors like blue raspberry, blueberry, mint, green apple, kiwi and more thanks to its ability to be paired with yellows and reds for different colors.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 37% | Activity: 47% | Freshness: 38%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Clean-label Movement:** Growing demand for transparency in ingredients is propelling the shift towards clean-label food colorings as consumers become more health-conscious.
- **Natural Ingredients Revolution:** The shift from synthetic to natural ingredients, such as spirulina-based colorings, represents a major transformation in the food and beverage industry.
- **Acidic-profile Compatibility:** Food colorings compatible with acidic beverage profiles enable manufacturers to offer vibrant, naturally colored RTD drinks without sacrificing flavor quality.

### Industries Being Reshaped

- **Natural Food Additives:** This industry is evolving as food manufacturers increasingly replace artificial additives with natural alternatives like spirulina to align with consumer preferences.
- **Beverage Industry:** Beverage companies are leveraging clean-label colorings to meet consumer demand for healthier products, particularly in the RTD segment.
- **Functional Foods:** Functional food manufacturers are integrating naturally derived colorings to enhance product appeal while maintaining honest labeling practices.

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