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# Effervescent Low-Carb Cocktails
The SpikedSeltzer Drinks are Made with Cold-Pressed Fruit Essence

By Michael Hemsworth | Published 2017-09-13 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/seltzer-drinks
References: [uncrate](https://uncrate.com/article/spiked-seltzer/) & [spikedseltzer](http://www.spikedseltzer.com)

The SpikedSeltzer drinks are a line of cocktails that are formulated to be a refreshing, effervescent option that's an alternative to beer and sugar-laden coolers. The [canned cocktails](https://www.trendhunter.com/trends/bluebird-hardwater1) come in four flavor options including Indian River Grapefruit, Cape Cod Cranberry and West Indies Lime, which are all made with cold-pressed fruit essence to keep the recipe as natural as possible.

The SpikedSeltzer drinks contain just six grams of carbs per serving, have a 6% ABV and are also gluten-free for those who avoid certain libations for dietary reasons.

It has been reported by many brands that popularity of beer and calorie-rich cocktails is dwindling as consumers seek out [lighter options](https://www.trendhunter.com/trends/vodka-refreshers) that won't contribute to an unhealthy lifestyle. The SpikedSeltzer cocktails are an example of how brands are responding with [natural options](https://www.trendhunter.com/trends/owls-brew-spiked-pop) that are permissible for restrictive consumers.

## Trend Insights (Trend Hunter)

- Score: 3.7/10
- Popularity: 52% | Activity: 52% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **Effervescent Low-carb Cocktails:** Opportunity for brands to create refreshing and low-carb cocktail options that cater to health-conscious consumers.
- **Alternative to Beer and Sugar-laden Coolers:** Potential for brands to develop alternatives to traditional beers and sugary coolers that offer a healthier option.
- **Rise of Natural and Gluten-free Drinks:** Growing market for natural and gluten-free beverages as consumers prioritize health and dietary restrictions.

### Industries Being Reshaped

- **Beverage:** Innovative companies in the beverage industry can capitalize on the demand for low-carb and natural cocktails.
- **Alcohol:** Distilleries and breweries can respond to changing consumer preferences by creating low-carb and gluten-free alcoholic beverages.
- **Health and Wellness:** Opportunity for health and wellness companies to collaborate with beverage brands to develop refreshing and nutritious cocktail options.

## Related on Trend Hunter

- [Artisan-Style Low-Calorie Cocktails](https://www.trendhunter.com/trends/this-is-skinny.md)
- [Alcohol-Free Canned Seltzers](https://www.trendhunter.com/trends/soft-seltzers.md)
- [Low-ABV Canned Cocktails](https://www.trendhunter.com/trends/tattersall-distilling-canned-cocktails.md)
- [Spiked Sparkling Lemonades](https://www.trendhunter.com/trends/spiked-strawberry-lemonade.md)
- [Culinary-Inspired Vodka Sodas](https://www.trendhunter.com/trends/vaqit.md)
- [Low-Calorie Sparkling Cocktails](https://www.trendhunter.com/trends/low-calorie-sparkling-cocktails.md)
- [Tea-Infused Vodka Seltzers](https://www.trendhunter.com/trends/neatly-spiked.md)
- [Refreshing Coconut Water Cocktails](https://www.trendhunter.com/trends/spiked-sparkling-coconut-water.md)
- [Spiked Electrolyte Canned Beverages](https://www.trendhunter.com/trends/postgame-beverages.md)
