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# Connected Vending Freezers
The Selfly Freezer Offers Access to a Variety of Frozen Fare

By Michael Hemsworth | Published 2023-04-17 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/selfly-freezer
References: [foodbev](https://www.foodbev.com/news/selfly-store-introduces-intelligent-vending-freezer/) & [storaenso](https://www.storaenso.com/en/)

![Connected Vending Freezers](https://cdn.trendhunterstatic.com/thumbs/503/selfly-freezer.jpeg)

The [Selfly Freezer](https://www.trendhunter.com/trends/selfly-store) has been shown off by Stora Enso-owned Selfly Store as a [frozen product vending machine](https://www.trendhunter.com/trends/salad-stand-vending-machine) to expedite access to a variety of products. The intelligent vending freezer works with [contactless payment processing](https://www.trendhunter.com/trends/cantaloupe-smart-aisle) to offer access to the goods within, which can be purchased individually or in multiples to suit preferences. The open-style design of the vending freezer allows consumers to interact with the various products therein before making a purchase, which responds to changing shopper preferences.

CEO Aslak de Silva spoke on the Selfly Freezer saying, "Designing, developing and manufacturing a vending freezer which is truly intelligent is a complex and challenging task. We are proud to have developed a product that will make a significant impact on the unattended retail industry.”

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 37% | Activity: 47% | Freshness: 15%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech)

## Key Themes

### Key Themes Behind This Trend

- **Intelligent Vending Freezers:** Intelligent vending freezers with contactless payment processing can revolutionize the unattended retail industry.
- **Open-style Design Vending:** Vending freezers with an open-style design can improve sales by allowing consumers to interact with products before purchasing.
- **Contactless Payments for Vending:** The implementation of contactless payment processing for vending freezers can provide a convenient and safe payment option for buyers.

### Where This Applies

- **Unattended Retail:** Intelligent vending freezers can disrupt the unattended retail industry by providing a convenient and accessible way to purchase products.
- **Food and Beverage:** Vending freezers with an open-style design can improve sales in the food and beverage industry by allowing consumers to see and select products easily.
- **Payment Processing:** The implementation of contactless payment processing for vending freezers can disrupt the payment processing industry by providing a safe and efficient payment option for buyers.

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