# Overnight Self-Tanning Oils This Self Tan Overnight Treatment Boasts a Skincare-Like Formula By Laura McQuarrie | Published 2020-03-04 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/self-tan-overnight References: [popsugar](https://www.popsugar.com/beauty/best-skincare-products-march-2020-47270648?stream_view=1#photo-47272513) & [tanologist](https://www.tanologist.com/product/self-tan-overnight/) Unlike some [self-tanning drops and serums](https://www.trendhunter.com/trends/indie-lees-bronzing-drops) that need to be combined with another product before they're applied to the skin so that streak-free color can develop, the Tanologist Gradual Oil Self Tan Overnight Treatment does not need to be diluted. The easy-to-use self-tanning product is touted as a "skincare-focused formulation" specifically for the face, especially as it has [hydrating and glow-boosting effects](https://www.trendhunter.com/trends/elf-skin-1). Thanks to its unique format, the [vegan-friendly and cruelty-free tanning product](https://www.trendhunter.com/trends/solar-selftanning) can be customized according to one's desired end result just by working with less or more of the product. Some of the nourishing ingredients in the skincare-like self-tanning product are pink grapefruit, antioxidant-packed goji berry and juniper, plus other natural oils that are non-comedogenic. Image Credit: Tanologist ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 38% | Activity: 18% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Customizable Self-tanning Products:** There is an opportunity to create self-tanning products that can be customized based on individual preferences for a streak-free and natural-looking tan. - **Skincare-focused Self-tanning Formulations:** Developing self-tanning products with skincare-like formulas that provide hydrating and glow-boosting effects can attract consumers looking for a multi-purpose product. - **Vegan-friendly and Cruelty-free Tanning Products:** Capitalizing on the increasing demand for ethical and sustainable products, creating tanning products that are vegan-friendly and cruelty-free can be a disruptive innovation opportunity in the market. ### Sectors Adopting This - **Beauty and Personal Care:** The beauty and personal care industry can utilize customizable self-tanning products and skincare-focused formulations to meet the needs of consumers seeking innovative tanning solutions. - **Health and Wellness:** In the health and wellness industry, there is potential to introduce vegan-friendly and cruelty-free tanning products that align with the growing trend of ethical and sustainable choices. - **Natural and Organic Products:** The natural and organic products industry can leverage the use of nourishing ingredients and non-comedogenic oils to create self-tanning products that appeal to consumers looking for clean and natural options. ## Related on Trend Hunter - [Skincare-First Self-Tan Drops](https://www.trendhunter.com/trends/self-tan-drops.md) - [Customizable Self-Tanning Serums](https://www.trendhunter.com/trends/gradual-selftanning-face-serum.md) - [Nourishing Bronzing Drops](https://www.trendhunter.com/trends/nourishing-bronzing-drops.md) - [Tinted Tanning Sprays](https://www.trendhunter.com/trends/life-proof-self-tan.md) - [Gradual Face Tan Lotions](https://www.trendhunter.com/trends/face-tan-lotion.md) - [Moisturizing Tanning Products](https://www.trendhunter.com/trends/sunshine-oils.md) - [Colorless Self-Tanners](https://www.trendhunter.com/trends/clear-1-hour-express-self-tan.md) - [Skincare-Infused Mousse](https://www.trendhunter.com/trends/selftan-tinted-mousse.md) - [Targeted Tanning Serums](https://www.trendhunter.com/trends/technocolor.md)