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# Aromatic Heated Eye Masks
Spacemasks' Self-Heating Eye Masks Have a Calming Jasmine Scent

By Laura McQuarrie | Published 2020-06-22 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/self-heating-eye-mask
References: [cosmopolitanme](https://www.cosmopolitanme.com/beauty/skin-protection-from-blue-light) & [spacemasks](https://www.spacemasks.com/)

Eye masks are often used to decrease puffiness around the delicate eye area and Spacemasks helps to take this self-care treatment to the next level with jasmine-scented [self-heating eye masks](https://www.trendhunter.com/trends/eye-recovery-pro). The luxurious self-soothing treatment is beneficial for warming and [relaxing the face](https://www.trendhunter.com/trends/naipo-eye-massagers) without needing to fuss with the microwave or a wet cloth of any kind. As the products include a thin layer of iron filings, they interact with oxygen molecules in the air for a safe and soothing "interstellar relaxation" experience.

Knowing that consumers are purchasing products for self-soothing online and need to get them delivered in an efficient and safe way, Spacemasks offers a pack of its [jasmine-scented eye masks](https://www.trendhunter.com/trends/latte-eye-patches) that can be purchased in letterbox-friendly packaging.

Image Credit: Spacemasks

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 37% | Activity: 32% | Freshness: 9%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What's Driving This Trend

- **Aromatic Heated Eye Masks:** Disruptive innovation opportunity: Developing new scents and heat technologies to enhance the self-soothing experience of eye masks.
- **Self-heating Eye Masks:** Disruptive innovation opportunity: Creating convenient and eco-friendly self-heating solutions for relaxation products.
- **Letterbox-friendly Packaging:** Disruptive innovation opportunity: Designing packaging solutions that can safely and efficiently deliver self-care products to consumers' homes.

### Who This Affects Most

- **Beauty and Wellness:** Disruptive innovation opportunity: Introducing innovative skincare products and treatments that promote relaxation and self-care.
- **E-commerce and Delivery Services:** Disruptive innovation opportunity: Developing efficient and sustainable delivery systems for self-care and wellness products.
- **Packaging and Shipping:** Disruptive innovation opportunity: Creating eco-friendly and space-efficient packaging solutions for online retail and subscription services.

## Related on Trend Hunter

- [Eye Fatigue Relaxation Masks](https://www.trendhunter.com/trends/massager-mask.md)
- [Relaxation-Promoting Eye Pillows](https://www.trendhunter.com/trends/eye-pillow1.md)
- [Aromatherapy Lavender Eye Pillows](https://www.trendhunter.com/trends/aromatherapy-lavender-eye-pillows.md)
- [Relaxation-Focused Portable Masks](https://www.trendhunter.com/trends/eyeris-1-eye-massager.md)
- [Conveniently Packaged Eye Masks](https://www.trendhunter.com/trends/grace-stella1.md)
- [Intelligent Relaxation Eye Masks](https://www.trendhunter.com/trends/therabody-smartgoggles.md)
- [Compact Aromatherapy Pillows](https://www.trendhunter.com/trends/aromatherapy-sachets.md)
- [Aromatherapeutic Sleep Patches](https://www.trendhunter.com/trends/blissful-sleep-inhalation-patch.md)
- [Buttery Under-Eye Masks](https://www.trendhunter.com/trends/reusable-eye-masks.md)
